Visa (V) Competitors $336.51 -2.99 (-0.88%) Closing price 03/21/2025 03:59 PM EasternExtended Trading$335.38 -1.12 (-0.33%) As of 03/21/2025 07:59 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrends V vs. MA, FI, ADP, PAYX, FIS, BR, GPN, JKHY, G, and EXLSShould you be buying Visa stock or one of its competitors? The main competitors of Visa include Mastercard (MA), Fiserv (FI), Automatic Data Processing (ADP), Paychex (PAYX), Fidelity National Information Services (FIS), Broadridge Financial Solutions (BR), Global Payments (GPN), Jack Henry & Associates (JKHY), Genpact (G), and ExlService (EXLS). These companies are all part of the "data processing & outsourced services" industry. Visa vs. Mastercard Fiserv Automatic Data Processing Paychex Fidelity National Information Services Broadridge Financial Solutions Global Payments Jack Henry & Associates Genpact ExlService Mastercard (NYSE:MA) and Visa (NYSE:V) are both large-cap business services companies, but which is the better stock? We will contrast the two companies based on the strength of their institutional ownership, analyst recommendations, media sentiment, earnings, dividends, community ranking, profitability, valuation and risk. Do analysts rate MA or V? Mastercard currently has a consensus price target of $606.11, indicating a potential upside of 13.26%. Visa has a consensus price target of $353.96, indicating a potential upside of 5.19%. Given Mastercard's stronger consensus rating and higher possible upside, equities analysts plainly believe Mastercard is more favorable than Visa.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Mastercard 0 Sell rating(s) 4 Hold rating(s) 24 Buy rating(s) 2 Strong Buy rating(s) 2.93Visa 0 Sell rating(s) 6 Hold rating(s) 22 Buy rating(s) 1 Strong Buy rating(s) 2.83 Which has higher valuation and earnings, MA or V? Visa has higher revenue and earnings than Mastercard. Visa is trading at a lower price-to-earnings ratio than Mastercard, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioMastercard$28.17B17.32$12.87B$13.8938.53Visa$36.80B16.99$19.74B$9.9233.92 Do insiders and institutionals hold more shares of MA or V? 97.3% of Mastercard shares are held by institutional investors. Comparatively, 82.2% of Visa shares are held by institutional investors. 0.1% of Mastercard shares are held by company insiders. Comparatively, 0.1% of Visa shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth. Is MA or V a better dividend stock? Mastercard pays an annual dividend of $3.04 per share and has a dividend yield of 0.6%. Visa pays an annual dividend of $2.36 per share and has a dividend yield of 0.7%. Mastercard pays out 21.9% of its earnings in the form of a dividend. Visa pays out 23.8% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Mastercard has raised its dividend for 13 consecutive years and Visa has raised its dividend for 17 consecutive years. Visa is clearly the better dividend stock, given its higher yield and longer track record of dividend growth. Is MA or V more profitable? Visa has a net margin of 54.27% compared to Mastercard's net margin of 45.71%. Mastercard's return on equity of 188.47% beat Visa's return on equity.Company Net Margins Return on Equity Return on Assets Mastercard45.71% 188.47% 30.05% Visa 54.27%54.79%22.62% Which has more volatility and risk, MA or V? Mastercard has a beta of 1.1, suggesting that its stock price is 10% more volatile than the S&P 500. Comparatively, Visa has a beta of 0.95, suggesting that its stock price is 5% less volatile than the S&P 500. Does the MarketBeat Community favor MA or V? Visa received 835 more outperform votes than Mastercard when rated by MarketBeat users. Likewise, 80.38% of users gave Visa an outperform vote while only 73.13% of users gave Mastercard an outperform vote. CompanyUnderperformOutperformMastercardOutperform Votes155473.13% Underperform Votes57126.87% VisaOutperform Votes238980.38% Underperform Votes58319.62% Does the media prefer MA or V? In the previous week, Visa had 8 more articles in the media than Mastercard. MarketBeat recorded 86 mentions for Visa and 78 mentions for Mastercard. Visa's average media sentiment score of 1.47 beat Mastercard's score of 1.38 indicating that Visa is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Mastercard 69 Very Positive mention(s) 4 Positive mention(s) 3 Neutral mention(s) 1 Negative mention(s) 0 Very Negative mention(s) Positive Visa 76 Very Positive mention(s) 1 Positive mention(s) 6 Neutral mention(s) 2 Negative mention(s) 0 Very Negative mention(s) Positive SummaryMastercard beats Visa on 12 of the 22 factors compared between the two stocks. Remove Ads Get Visa News Delivered to You Automatically Sign up to receive the latest news and ratings for V and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart V vs. The Competition Export to ExcelMetricVisaBusiness services IndustryBusiness SectorNYSE ExchangeMarket Cap$625.15B$21.20B$7.42B$19.56BDividend Yield0.71%2.61%2.52%3.76%P/E Ratio33.9233.7130.6633.48Price / Sales16.998.38155.6728.56Price / Cash30.4032.3031.5117.54Price / Book16.725.514.914.56Net Income$19.74B$687.08M$196.51M$1.02B7 Day Performance1.44%1.39%2.25%0.95%1 Month Performance-3.38%-6.84%-5.75%-3.88%1 Year Performance18.80%-0.12%4.21%5.93% Visa Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)VVisa4.3592 of 5 stars$336.51-0.9%$353.96+5.2%+18.7%$625.15B$36.80B33.9226,500Analyst UpgradeInsider TradePositive NewsHigh Trading VolumeMAMastercard4.8621 of 5 stars$530.65+0.6%$606.11+14.2%+11.1%$483.51B$28.17B38.1829,900Insider TradePositive NewsFIFiserv4.6589 of 5 stars$217.97+1.6%$239.83+10.0%+39.5%$122.37B$383.42M40.4542,000Positive NewsADPAutomatic Data Processing4.3468 of 5 stars$296.23+1.5%$296.180.0%+19.3%$120.79B$18.78B30.9160,000News CoveragePositive NewsPAYXPaychex3.3892 of 5 stars$147.74+1.6%$133.23-9.8%+18.4%$53.15B$5.37B31.0816,000Upcoming EarningsNews CoveragePositive NewsFISFidelity National Information Services4.8517 of 5 stars$72.64+2.5%$88.65+22.0%+4.1%$38.49B$10.13B27.8469,000Options VolumePositive NewsBRBroadridge Financial Solutions4.6551 of 5 stars$231.21+1.6%$239.17+3.4%+14.6%$27.04B$6.68B36.1714,600Positive NewsGPNGlobal Payments4.9651 of 5 stars$95.41+1.2%$134.33+40.8%-26.6%$23.67B$10.11B15.4727,000Positive NewsJKHYJack Henry & Associates3.6128 of 5 stars$177.45+0.9%$186.80+5.3%+2.4%$12.90B$2.27B31.956,850Positive NewsGGenpact3.1811 of 5 stars$50.45+0.6%$48.44-4.0%+56.5%$8.86B$4.77B17.76129,100News CoverageEXLSExlService3.9478 of 5 stars$46.41+0.5%$47.38+2.1%+50.9%$7.53B$1.84B40.7154,000News CoveragePositive News Remove Ads Related Companies and Tools Related Companies MA Competitors FI Competitors ADP Competitors PAYX Competitors FIS Competitors BR Competitors GPN Competitors JKHY Competitors G Competitors EXLS Competitors Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NYSE:V) was last updated on 3/23/2025 by MarketBeat.com Staff From Our Partners$2 Trillion Disappears Because of Fed's Secretive New Move$2 trillion has disappeared from the US government's books. 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