Visa (V) Competitors $350.45 -4.78 (-1.35%) Closing price 02/20/2025 03:59 PM EasternExtended Trading$350.14 -0.31 (-0.09%) As of 07:57 AM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrends V vs. MA, FI, ADP, PAYX, FIS, BR, GPN, JKHY, G, and EXLSShould you be buying Visa stock or one of its competitors? The main competitors of Visa include Mastercard (MA), Fiserv (FI), Automatic Data Processing (ADP), Paychex (PAYX), Fidelity National Information Services (FIS), Broadridge Financial Solutions (BR), Global Payments (GPN), Jack Henry & Associates (JKHY), Genpact (G), and ExlService (EXLS). These companies are all part of the "data processing & outsourced services" industry. Visa vs. Mastercard Fiserv Automatic Data Processing Paychex Fidelity National Information Services Broadridge Financial Solutions Global Payments Jack Henry & Associates Genpact ExlService Mastercard (NYSE:MA) and Visa (NYSE:V) are both large-cap business services companies, but which is the better stock? We will contrast the two companies based on the strength of their institutional ownership, risk, media sentiment, valuation, community ranking, profitability, analyst recommendations, earnings and dividends. Which has higher earnings & valuation, MA or V? Visa has higher revenue and earnings than Mastercard. Visa is trading at a lower price-to-earnings ratio than Mastercard, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioMastercard$28.17B18.37$12.87B$13.8940.58Visa$36.80B17.69$19.74B$9.9235.33 Does the MarketBeat Community believe in MA or V? Visa received 832 more outperform votes than Mastercard when rated by MarketBeat users. Likewise, 80.47% of users gave Visa an outperform vote while only 73.12% of users gave Mastercard an outperform vote. CompanyUnderperformOutperformMastercardOutperform Votes155373.12% Underperform Votes57126.88% VisaOutperform Votes238580.47% Underperform Votes57919.53% Which has more volatility and risk, MA or V? Mastercard has a beta of 1.1, indicating that its stock price is 10% more volatile than the S&P 500. Comparatively, Visa has a beta of 0.97, indicating that its stock price is 3% less volatile than the S&P 500. Do analysts rate MA or V? Mastercard currently has a consensus target price of $606.11, indicating a potential upside of 7.54%. Visa has a consensus target price of $354.73, indicating a potential upside of 1.22%. Given Mastercard's stronger consensus rating and higher probable upside, research analysts clearly believe Mastercard is more favorable than Visa.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Mastercard 0 Sell rating(s) 4 Hold rating(s) 24 Buy rating(s) 2 Strong Buy rating(s) 2.93Visa 0 Sell rating(s) 4 Hold rating(s) 24 Buy rating(s) 1 Strong Buy rating(s) 2.90 Is MA or V more profitable? Visa has a net margin of 54.27% compared to Mastercard's net margin of 45.71%. Mastercard's return on equity of 188.47% beat Visa's return on equity.Company Net Margins Return on Equity Return on Assets Mastercard45.71% 188.47% 30.05% Visa 54.27%54.79%22.62% Does the media refer more to MA or V? In the previous week, Visa had 15 more articles in the media than Mastercard. MarketBeat recorded 100 mentions for Visa and 85 mentions for Mastercard. Visa's average media sentiment score of 1.46 beat Mastercard's score of 1.18 indicating that Visa is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Mastercard 73 Very Positive mention(s) 0 Positive mention(s) 9 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Visa 95 Very Positive mention(s) 0 Positive mention(s) 3 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Is MA or V a better dividend stock? Mastercard pays an annual dividend of $3.04 per share and has a dividend yield of 0.5%. Visa pays an annual dividend of $2.36 per share and has a dividend yield of 0.7%. Mastercard pays out 21.9% of its earnings in the form of a dividend. Visa pays out 23.8% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Mastercard has raised its dividend for 13 consecutive years and Visa has raised its dividend for 17 consecutive years. Visa is clearly the better dividend stock, given its higher yield and longer track record of dividend growth. Do institutionals & insiders believe in MA or V? 97.3% of Mastercard shares are held by institutional investors. Comparatively, 82.2% of Visa shares are held by institutional investors. 0.1% of Mastercard shares are held by company insiders. Comparatively, 0.1% of Visa shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term. SummaryMastercard beats Visa on 11 of the 21 factors compared between the two stocks. Get Visa News Delivered to You Automatically Sign up to receive the latest news and ratings for V and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart V vs. The Competition Export to ExcelMetricVisaBusiness services IndustryBusiness SectorNYSE ExchangeMarket Cap$651.05B$22.41B$8.03B$20.29BDividend Yield0.67%2.56%2.18%3.66%P/E Ratio35.3338.5433.8349.33Price / Sales17.695.87283.3416.07Price / Cash30.9432.6833.0320.99Price / Book17.416.115.535.22Net Income$19.74B$670.48M$188.31M$1.02B7 Day Performance-1.43%-1.73%-2.04%0.90%1 Month Performance9.53%4.33%-0.71%1.69%1 Year Performance27.37%10.26%20.37%16.24% Visa Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)VVisa4.4582 of 5 stars$350.45-1.3%$354.73+1.2%+27.4%$659.94B$35.93B35.3331,600Positive NewsMAMastercard4.7591 of 5 stars$564.77-0.3%$606.11+7.3%+24.8%$518.36B$28.17B40.6633,400Positive NewsFIFiserv4.2496 of 5 stars$230.85+0.4%$239.83+3.9%+58.7%$131.34B$20.46B42.8342,000Insider TradeBuyback AnnouncementPositive NewsADPAutomatic Data Processing4.2819 of 5 stars$308.15-0.7%$293.55-4.7%+23.3%$125.56B$19.20B32.1364,000Positive NewsPAYXPaychex3.7109 of 5 stars$147.25-0.9%$132.23-10.2%+20.7%$53.02B$5.28B31.0016,500Positive NewsFISFidelity National Information Services4.9288 of 5 stars$68.84-2.4%$87.95+27.8%+11.0%$37.06B$9.82B27.4360,000Analyst ForecastAnalyst RevisionHigh Trading VolumeBRBroadridge Financial Solutions4.7789 of 5 stars$240.40-1.0%$239.17-0.5%+21.0%$28.13B$6.51B37.6214,600Analyst UpgradePositive NewsGPNGlobal Payments4.9986 of 5 stars$105.67+1.5%$135.76+28.5%-19.2%$26.89B$9.65B19.9027,000Analyst ForecastAnalyst RevisionJKHYJack Henry & Associates4.4783 of 5 stars$166.47-2.3%$186.80+12.2%-2.5%$12.15B$2.22B30.057,170Analyst ForecastPositive NewsGGenpact2.6839 of 5 stars$55.06-0.9%$48.44-12.0%+50.7%$9.71B$4.77B19.39129,100EXLSExlService3.8462 of 5 stars$50.93-0.9%$45.00-11.6%+64.3%$8.19B$1.63B44.6854,000Positive News Related Companies and Tools Related Companies MA Competitors FI Competitors ADP Competitors PAYX Competitors FIS Competitors BR Competitors GPN Competitors JKHY Competitors G Competitors EXLS Competitors Top 10 Stock Comparisons Bank Stocks Artificial Intelligence Stocks Toy Stocks Growth Stocks Airline Stocks Chinese Stocks EV Charging Stocks Defense Stocks Lithium Stocks Pharmaceutical Stocks This page (NYSE:V) was last updated on 2/21/2025 by MarketBeat.com Staff From Our PartnersNVDA Crash UpdateAn overseas AI rival sent shockwaves through the U.S. tech market last week... 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