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Visa (V) Stock Forecast & Price Target

Visa logo
$319.97 +2.72 (+0.86%)
As of 01/17/2025 03:59 PM Eastern
This is a fair market value price provided by Polygon.io. Learn more.

Visa - Analysts' Recommendations and Stock Price Forecast (2025)

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

Consensus Rating

Sell
0
Hold
4
Buy
25

Based on 29 Wall Street analysts who have issued ratings for Visa in the last 12 months, the stock has a consensus rating of "Moderate Buy." Out of the 29 analysts, 4 have given a hold rating, 23 have given a buy rating, and 2 have given a strong buy rating for V.

Consensus Price Target

$331.92
3.74% Upside
According to the 29 analysts' twelve-month price targets for Visa, the average price target is $331.92. The highest price target for V is $375.00, while the lowest price target for V is $292.00. The average price target represents a forecasted upside of 3.74% from the current price of $319.97.
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V Analyst Ratings Over Time

TypeCurrent Forecast
1/22/24 to 1/21/25
1 Month Ago
12/23/23 to 12/22/24
3 Months Ago
10/24/23 to 10/23/24
1 Year Ago
1/22/23 to 1/22/24
Strong Buy
2 Strong Buy rating(s)
1 Strong Buy rating(s)
2 Strong Buy rating(s)
0 Strong Buy rating(s)
Buy
23 Buy rating(s)
24 Buy rating(s)
22 Buy rating(s)
14 Buy rating(s)
Hold
4 Hold rating(s)
4 Hold rating(s)
4 Hold rating(s)
4 Hold rating(s)
Sell
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
Consensus Price Target$331.92$328.41$314.19$282.70
Forecasted Upside3.74% Upside3.37% Upside10.72% Upside4.20% Upside
Consensus Rating
Moderate Buy
Moderate Buy
Moderate Buy
Moderate Buy

V Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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V Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
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Visa Stock vs. The Competition

TypeVisaBusiness Services CompaniesS&P 500
Consensus Rating Score
2.93
2.70
2.52
Consensus RatingModerate BuyModerate BuyModerate Buy
Predicted Upside3.74% Upside757.48% Upside12.44% Upside
News Sentiment Rating
Positive News

See Recent V News
Neutral News
Positive News
DateBrokerageAnalyst NameActionRatingPrice TargetUpside/Downside on Report DateDetails
1/14/2025Seaport Res Ptn
1 of 5 stars
J. Cantwell
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UpgradeHold ➝ Strong-Buy
1/14/2025Citigroup
3 of 5 stars
Andrew Schmidt
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Boost TargetBuy ➝ Buy$326.00 ➝ $354.00+14.33%
1/3/2025Wells Fargo & Company
3 of 5 stars
 Boost TargetOverweight ➝ Overweight$325.00 ➝ $360.00+14.27%
12/19/2024Oppenheimer
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 Boost TargetOutperform ➝ Outperform$321.00 ➝ $375.00+18.98%
12/18/2024Morgan Stanley
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 Boost TargetOverweight ➝ Overweight$326.00 ➝ $371.00+16.66%
12/11/2024Susquehanna
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 Boost TargetPositive ➝ Positive$339.00 ➝ $375.00+20.05%
12/9/2024Keefe, Bruyette & Woods
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S. Sakhrani
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Boost TargetOutperform ➝ Outperform$335.00 ➝ $360.00+15.95%
11/4/2024Barclays
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 Boost TargetOverweight ➝ Overweight$319.00 ➝ $347.00+19.35%
11/1/2024Mizuho
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 Boost TargetNeutral ➝ Neutral$279.00 ➝ $292.00+0.37%
10/30/2024Macquarie
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 Boost TargetOutperform ➝ Outperform$300.00 ➝ $335.00+15.45%
10/30/2024TD Cowen
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 Boost TargetBuy ➝ Buy$318.00 ➝ $325.00+11.71%
10/30/2024Jefferies Financial Group
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 Boost TargetBuy ➝ Buy$320.00 ➝ $330.00+13.26%
10/30/2024Royal Bank of Canada
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 Boost TargetOutperform ➝ Outperform$311.00 ➝ $322.00+9.95%
10/30/2024BMO Capital Markets
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 Boost TargetOutperform ➝ Outperform$310.00 ➝ $320.00+9.69%
10/30/2024Deutsche Bank Aktiengesellschaft
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 Boost TargetBuy ➝ Buy$300.00 ➝ $340.00+20.58%
10/30/2024Robert W. Baird
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 Boost TargetOutperform ➝ Outperform$330.00 ➝ $340.00+20.58%
10/30/2024Piper Sandler
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 Boost TargetOverweight ➝ Overweight$319.00 ➝ $322.00+14.20%
9/24/2024Monness Crespi & Hardt
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G. Gala
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Reiterated RatingNeutral
9/17/2024Bank of America
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 Boost TargetNeutral ➝ Neutral$279.00 ➝ $308.00+5.59%
9/12/2024The Goldman Sachs Group
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 Reiterated RatingBuy ➝ Buy$317.00 ➝ $317.00+11.76%
9/4/2024Compass Point
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D. Gabriele
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Initiated CoverageBuy$319.00+14.47%
9/3/2024BNP Paribas
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A. Faure
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UpgradeNeutral ➝ Outperform$325.00+17.60%
8/20/2024JPMorgan Chase & Co.
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 Boost TargetOverweight ➝ Overweight$290.00 ➝ $320.00+19.88%
7/23/2024William Blair
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A. Jeffrey
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UpgradeStrong-Buy
6/25/2024Evercore ISI
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 Lower TargetOutperform ➝ Outperform$335.00 ➝ $330.00+19.96%
4/24/2024UBS Group
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 Boost TargetBuy ➝ Buy$315.00 ➝ $325.00+17.38%
4/24/2024Wedbush
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 Boost TargetOutperform ➝ Outperform$280.00 ➝ $300.00+9.40%
3/27/2024Redburn Atlantic
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 Reiterated RatingBuy ➝ Neutral$307.00+9.15%
1/26/2024Raymond James
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 Boost TargetOutperform ➝ Outperform$287.00 ➝ $311.00+14.05%
1/8/2024KeyCorp
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 Boost TargetOverweight ➝ Overweight$275.00 ➝ $300.00+15.52%
10/13/2023HSBC
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 Initiated CoverageHold$266.00+12.33%
7/26/2023Truist Financial
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 Boost Target$270.00 ➝ $275.00+16.78%
7/26/2023Credit Suisse Group
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 Boost Target$265.00 ➝ $275.00+16.49%
4/26/202322nd Century Group
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 Reiterated RatingMaintains

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Tuesday at 05:45 AM ET.


Should I Buy Visa Stock? V Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Sunday, January 12, 2025. Please send any questions or comments about these Visa pros and cons to contact@marketbeat.com.

Visa
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in Visa:

  • Visa reported earnings per share (EPS) of $2.71 for the latest quarter, exceeding the consensus estimate of $2.58, indicating strong financial performance and effective cost management.
  • The company has a high net margin of 54.96%, which reflects its ability to convert revenue into profit efficiently, making it an attractive investment for those seeking profitability.
  • Visa recently increased its quarterly dividend from $0.52 to $0.59, demonstrating a commitment to returning value to shareholders. This represents a 0.75% dividend yield, appealing to income-focused investors.
  • With a return on equity of 53.16%, Visa showcases its effectiveness in generating profits from shareholders' equity, which is a positive indicator for potential investors.
  • The current stock price is approximately $317.78, reflecting strong market confidence in Visa's growth potential and stability in the payment processing industry.

Visa
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in Visa for these reasons:

  • Despite strong earnings, Visa faces increasing competition in the payment processing sector, which could pressure margins and market share in the future.
  • Insider selling activity has been noted, with significant shares sold by executives, which may raise concerns about their confidence in the company's future performance.
  • The dividend payout ratio is currently at 24.25%, which, while sustainable, indicates that a significant portion of earnings is retained for reinvestment rather than returned to shareholders.
  • Visa's reliance on transaction volume means that any economic downturn or changes in consumer spending habits could adversely affect its revenue and profitability.
  • 82.15% of Visa's stock is owned by institutional investors, which can lead to volatility if these investors decide to sell large portions of their holdings.

V Forecast - Frequently Asked Questions

According to the research reports of 29 Wall Street equities research analysts, the average twelve-month stock price forecast for Visa is $331.92, with a high forecast of $375.00 and a low forecast of $292.00.

29 Wall Street equities research analysts have issued "buy," "hold," and "sell" ratings for Visa in the last year. There are currently 4 hold ratings, 23 buy ratings and 2 strong buy ratings for the stock. The consensus among Wall Street equities research analysts is that investors should "moderate buy" V shares.

According to analysts, Visa's stock has a predicted upside of 3.74% based on their 12-month stock forecasts.

Over the previous 90 days, Visa's stock had 1 upgrade by analysts.

Analysts like Visa more than other "business services" companies. The consensus rating score for Visa is 2.93 while the average consensus rating score for "business services" companies is 2.70. Learn more on how V compares to other companies.


This page (NYSE:V) was last updated on 1/21/2025 by MarketBeat.com Staff
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