DOO vs. CCL.B, MG, CTC, CTC.A, GIL, ATZ, BYD.UN, BYD, LNR, and GC
Should you be buying BRP stock or one of its competitors? The main competitors of BRP include CCL Industries (CCL.B), Magna International (MG), Canadian Tire (CTC), Canadian Tire (CTC.A), Gildan Activewear (GIL), Aritzia (ATZ), Boyd Group Income Fund (BYD.UN), Boyd Group Services (BYD), Linamar (LNR), and Great Canadian Gaming (GC). These companies are all part of the "consumer cyclical" sector.
BRP vs.
CCL Industries (TSE:CCL.B) and BRP (TSE:DOO) are both consumer cyclical companies, but which is the better business? We will contrast the two businesses based on the strength of their community ranking, media sentiment, analyst recommendations, profitability, valuation, institutional ownership, dividends, risk and earnings.
CCL Industries has a beta of 0.57, suggesting that its share price is 43% less volatile than the S&P 500. Comparatively, BRP has a beta of 2.28, suggesting that its share price is 128% more volatile than the S&P 500.
CCL Industries has a net margin of 9.80% compared to BRP's net margin of 2.28%. BRP's return on equity of 30.69% beat CCL Industries' return on equity.
BRP received 206 more outperform votes than CCL Industries when rated by MarketBeat users. Likewise, 74.47% of users gave BRP an outperform vote while only 72.37% of users gave CCL Industries an outperform vote.
40.2% of CCL Industries shares are owned by institutional investors. Comparatively, 96.7% of BRP shares are owned by institutional investors. 11.2% of CCL Industries shares are owned by insiders. Comparatively, 2.9% of BRP shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.
CCL Industries presently has a consensus target price of C$89.88, suggesting a potential upside of 30.97%. BRP has a consensus target price of C$72.23, suggesting a potential upside of 60.98%. Given BRP's higher possible upside, analysts clearly believe BRP is more favorable than CCL Industries.
CCL Industries pays an annual dividend of C$1.16 per share and has a dividend yield of 1.7%. BRP pays an annual dividend of C$0.84 per share and has a dividend yield of 1.9%. CCL Industries pays out 30.9% of its earnings in the form of a dividend. BRP pays out 31.7% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.
CCL Industries has higher earnings, but lower revenue than BRP. BRP is trading at a lower price-to-earnings ratio than CCL Industries, indicating that it is currently the more affordable of the two stocks.
In the previous week, CCL Industries had 2 more articles in the media than BRP. MarketBeat recorded 3 mentions for CCL Industries and 1 mentions for BRP. CCL Industries' average media sentiment score of 0.15 beat BRP's score of -0.46 indicating that CCL Industries is being referred to more favorably in the media.
Summary
CCL Industries beats BRP on 11 of the 20 factors compared between the two stocks.
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This page (TSE:DOO) was last updated on 4/20/2025 by MarketBeat.com Staff