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Visa (V) Stock Forecast & Price Target

Visa logo
$354.95 -1.78 (-0.50%)
Closing price 03:59 PM Eastern
Extended Trading
$354.76 -0.19 (-0.05%)
As of 07:59 PM Eastern
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Visa - Analysts' Recommendations and Stock Price Forecast (2025)

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

Consensus Rating

Sell
0
Hold
4
Buy
25

Based on 29 Wall Street analysts who have issued ratings for Visa in the last 12 months, the stock has a consensus rating of "Moderate Buy." Out of the 29 analysts, 4 have given a hold rating, 24 have given a buy rating, and 1 has given a strong buy rating for V.

Consensus Price Target

$354.73
-0.06% Downside
According to the 29 analysts' twelve-month price targets for Visa, the average price target is $354.73. The highest price target for V is $400.00, while the lowest price target for V is $292.00. The average price target represents a forecasted downside of -0.06% from the current price of $354.95.
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V Analyst Ratings Over Time

TypeCurrent Forecast
2/20/24 to 2/19/25
1 Month Ago
1/21/24 to 1/20/25
3 Months Ago
11/22/23 to 11/21/24
1 Year Ago
2/20/23 to 2/20/24
Strong Buy
1 Strong Buy rating(s)
2 Strong Buy rating(s)
2 Strong Buy rating(s)
0 Strong Buy rating(s)
Buy
24 Buy rating(s)
23 Buy rating(s)
23 Buy rating(s)
16 Buy rating(s)
Hold
4 Hold rating(s)
4 Hold rating(s)
4 Hold rating(s)
4 Hold rating(s)
Sell
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
Consensus Price Target$354.73$331.92$321.74$290.55
Forecasted Upside-0.06% Downside3.74% Upside3.71% Upside5.60% Upside
Consensus Rating
Moderate Buy
Moderate Buy
Moderate Buy
Moderate Buy

V Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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V Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
Skip Chart and View Analyst Price Target HistorySkip Chart & View Price History Table

Visa Stock vs. The Competition

TypeVisaBusiness Services CompaniesS&P 500
Consensus Rating Score
2.90
2.71
2.53
Consensus RatingModerate BuyModerate BuyModerate Buy
Predicted Upside-0.06% Downside1,564.00% Upside12.69% Upside
News Sentiment Rating
Positive News

See Recent V News
Neutral News
Positive News
DateBrokerageAnalyst NameActionRatingPrice TargetUpside/Downside on Report DateDetails
2/3/2025Barclays
3 of 5 stars
Raimo Lenschow
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Boost TargetOverweight ➝ Overweight$361.00 ➝ $396.00+15.77%
1/31/2025Piper Sandler
2 of 5 stars
Arvind Ramnani
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Reiterated RatingOverweight ➝ Overweight$368.00 ➝ $383.00+11.97%
1/31/2025Citigroup
3 of 5 stars
Andrew Schmidt
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Boost TargetBuy ➝ Buy$354.00 ➝ $393.00+14.15%
1/31/2025UBS Group
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Rayna Kumar
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Boost TargetBuy ➝ Buy$350.00 ➝ $400.00+16.07%
1/31/2025JPMorgan Chase & Co.
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Tien-Tsin Huang
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Boost TargetOverweight ➝ Overweight$340.00 ➝ $375.00+9.17%
1/31/2025Oppenheimer
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Rayna Kumar
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Boost TargetOutperform ➝ Outperform$375.00 ➝ $390.00+12.89%
1/31/2025The Goldman Sachs Group
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Matthew O'Neill
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Boost TargetBuy ➝ Buy$346.00 ➝ $384.00+11.16%
1/31/2025Raymond James
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John Davis
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Reiterated RatingOutperform ➝ Outperform$374.00 ➝ $393.00+13.73%
1/31/2025Keefe, Bruyette & Woods
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S. Sakhrani
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Boost TargetOutperform ➝ Outperform$360.00 ➝ $400.00+15.76%
1/31/2025William Blair
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 Reiterated RatingOutperform
1/31/2025Wells Fargo & Company
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Donald Fandetti
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Boost TargetOverweight ➝ Overweight$360.00 ➝ $395.00+13.87%
1/31/2025Susquehanna
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James Friedman
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Boost TargetPositive ➝ Positive$375.00 ➝ $395.00+13.77%
1/31/2025Bank of America
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Jason Kupferberg
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Boost TargetNeutral ➝ Neutral$331.00 ➝ $363.00+5.75%
1/14/2025Seaport Res Ptn
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J. Cantwell
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UpgradeHold ➝ Strong-Buy
12/18/2024Morgan Stanley
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 Boost TargetOverweight ➝ Overweight$326.00 ➝ $371.00+16.66%
11/1/2024Mizuho
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 Boost TargetNeutral ➝ Neutral$279.00 ➝ $292.00+0.37%
10/30/2024Macquarie
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 Boost TargetOutperform ➝ Outperform$300.00 ➝ $335.00+15.45%
10/30/2024TD Cowen
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 Boost TargetBuy ➝ Buy$318.00 ➝ $325.00+11.71%
10/30/2024Jefferies Financial Group
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 Boost TargetBuy ➝ Buy$320.00 ➝ $330.00+13.26%
10/30/2024Royal Bank of Canada
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 Boost TargetOutperform ➝ Outperform$311.00 ➝ $322.00+9.95%
10/30/2024BMO Capital Markets
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 Boost TargetOutperform ➝ Outperform$310.00 ➝ $320.00+9.69%
10/30/2024Deutsche Bank Aktiengesellschaft
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 Boost TargetBuy ➝ Buy$300.00 ➝ $340.00+20.58%
10/30/2024Robert W. Baird
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 Boost TargetOutperform ➝ Outperform$330.00 ➝ $340.00+20.58%
9/24/2024Monness Crespi & Hardt
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G. Gala
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Reiterated RatingNeutral
9/4/2024Compass Point
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D. Gabriele
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Initiated CoverageBuy$319.00+14.47%
9/3/2024BNP Paribas
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A. Faure
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UpgradeNeutral ➝ Outperform$325.00+17.60%
6/25/2024Evercore ISI
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 Lower TargetOutperform ➝ Outperform$335.00 ➝ $330.00+19.96%
4/24/2024Wedbush
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 Boost TargetOutperform ➝ Outperform$280.00 ➝ $300.00+9.40%
3/27/2024Redburn Atlantic
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 Reiterated RatingBuy ➝ Neutral$307.00+9.15%
1/8/2024KeyCorp
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 Boost TargetOverweight ➝ Overweight$275.00 ➝ $300.00+15.52%
10/13/2023HSBC
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 Initiated CoverageHold$266.00+12.33%
7/26/2023Truist Financial
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 Boost Target$270.00 ➝ $275.00+16.78%
7/26/2023Credit Suisse Group
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 Boost Target$265.00 ➝ $275.00+16.49%
4/26/202322nd Century Group
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 Reiterated RatingMaintains

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Wednesday at 10:11 PM ET.


Should I Buy Visa Stock? V Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Monday, February 17, 2025. Please send any questions or comments about these Visa pros and cons to contact@marketbeat.com.

Visa
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in Visa:

  • Visa has a strong market capitalization of $657.15 billion, indicating its significant presence and stability in the payment technology sector, which can be attractive for long-term investors.
  • The company reported a robust earnings per share (EPS) of $2.75, surpassing analysts' expectations, which reflects its strong financial performance and potential for future growth.
  • With a return on equity of 54.79%, Visa demonstrates effective management of shareholder equity, suggesting that the company is generating substantial profits relative to its equity base.
  • Visa's recent quarterly dividend of $0.59, translating to an annualized dividend yield of 0.67%, provides a steady income stream for investors, making it appealing for those seeking dividend-paying stocks.
  • The current stock price of Visa is favorable for entry, especially considering its consistent performance and growth potential in the evolving digital payment landscape.

Visa
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in Visa for these reasons:

  • Despite its strong performance, Visa operates in a highly competitive market, facing challenges from emerging fintech companies and alternative payment solutions that could impact its market share.
  • The company's price-to-earnings (P/E) ratio of 35.66 may indicate that Visa's stock is overvalued compared to its earnings, which could deter value-focused investors.
  • Visa's debt-to-equity ratio of 0.45, while relatively low, suggests that the company is not heavily leveraged, but any increase in debt could raise concerns about financial stability in a downturn.
  • The price-to-earnings-growth (PEG) ratio of 2.32 indicates that the stock may be priced high relative to its expected growth rate, which could be a red flag for growth investors.
  • Visa's net margin of 54.27% is impressive, but any fluctuations in consumer spending or economic downturns could adversely affect its profitability and margins.

V Forecast - Frequently Asked Questions

According to the research reports of 29 Wall Street equities research analysts, the average twelve-month stock price forecast for Visa is $354.73, with a high forecast of $400.00 and a low forecast of $292.00.

29 Wall Street equities research analysts have issued "buy," "hold," and "sell" ratings for Visa in the last twelve months. There are currently 4 hold ratings, 24 buy ratings and 1 strong buy rating for the stock. The consensus among Wall Street equities research analysts is that investors should "moderate buy" V shares.

According to analysts, Visa's stock has a predicted downside of -0.06% based on their 12-month stock forecasts.

Over the previous 90 days, Visa's stock had 1 upgrade by analysts.

Analysts like Visa more than other "business services" companies. The consensus rating score for Visa is 2.90 while the average consensus rating score for "business services" companies is 2.71. Learn more on how V compares to other companies.


This page (NYSE:V) was last updated on 2/19/2025 by MarketBeat.com Staff
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