Florida Financial Advisors, LLC Top Holdings and 13F Report (2025) About Florida Financial Advisors, LLCInvestment ActivityFlorida Financial Advisors, LLC has $223.86 million in total holdings as of December 31, 2024.Florida Financial Advisors, LLC owns shares of 194 different stocks, but just 69 companies or ETFs make up 80% of its holdings.Approximately 18.31% of the portfolio was purchased this quarter.About 5.44% of the portfolio was sold this quarter.This quarter, Florida Financial Advisors, LLC has purchased 172 new stocks and bought additional shares in 112 stocks.Florida Financial Advisors, LLC sold shares of 45 stocks and completely divested from 15 stocks this quarter.Largest Holdings Vanguard S&P 500 ETF $15,588,474JP Morgan BetaBuilders U.S. Equity ETF $12,425,265Invesco QQQ $11,452,835Vanguard Mega Cap ETF $8,698,429Technology Select Sector SPDR Fund $8,684,752 Largest New Holdings this Quarter iShares S&P 500 Growth ETF $1,151,474 HoldingJabil $948,422 HoldingiShares S&P 500 Value ETF $625,035 HoldingVanguard S&P 500 Growth ETF $622,637 HoldingVanguard Information Technology ETF $462,053 Holding Largest Purchases this Quarter Schwab U.S. Large-Cap Value ETF 162,919 shares (about $4.25M)Vanguard S&P 500 ETF 6,277 shares (about $3.38M)Schwab US Dividend Equity ETF 83,490 shares (about $2.28M)NVIDIA 9,718 shares (about $1.31M)Apple 5,026 shares (about $1.26M) Largest Sales this Quarter Microsoft 6,327 shares (about $2.67M)Technology Select Sector SPDR Fund 6,270 shares (about $1.46M)Vanguard Mega Cap ETF 3,514 shares (about $747.32K)Health Care Select Sector SPDR Fund 2,902 shares (about $399.23K)Industrial Select Sector SPDR Fund 1,889 shares (about $248.90K) Sector Allocation Over TimeMap of 500 Largest Holdings ofFlorida Financial Advisors, LLC Selling Neutral Buying Latest 13F Holdings and Changes Since Previous Quarterly FilingIssuer NameHoldings ValueApproximate Purchase/SaleChange in SharesShares Held% of PortfolioSectorVOOVanguard S&P 500 ETF$15,588,474$3,382,145 ▲27.7%28,9317.0%ETFBBUSJP Morgan BetaBuilders U.S. Equity ETF$12,425,265$155,597 ▲1.3%117,3085.6%ETFQQQInvesco QQQ$11,452,835$902,853 ▲8.6%22,4025.1%FinanceMGCVanguard Mega Cap ETF$8,698,429$747,324 ▼-7.9%40,9013.9%ETFXLKTechnology Select Sector SPDR Fund$8,684,752$1,457,883 ▼-14.4%37,3513.9%ETFSPYSPDR S&P 500 ETF Trust$7,931,670$327,043 ▲4.3%13,5333.5%FinanceMSFTMicrosoft$7,290,857$2,666,893 ▼-26.8%17,2973.3%Computer and TechnologyAAPLApple$6,774,943$1,258,626 ▲22.8%27,0543.0%Computer and TechnologySCHVSchwab U.S. Large-Cap Value ETF$6,608,509$4,247,080 ▲179.9%253,5043.0%ETFVTVVanguard Value ETF$6,439,011$252,935 ▲4.1%38,0332.9%ETFNVDANVIDIA$5,991,789$1,305,155 ▲27.8%44,6142.7%Computer and TechnologyIWYiShares Russell Top 200 Growth ETF$4,198,693$217,393 ▲5.5%17,8461.9%ETFSPYGSPDR Portfolio S&P 500 Growth ETF$3,973,512$899,919 ▲29.3%45,2051.8%ETFSPYVSPDR Portfolio S&P 500 Value ETF$3,566,618$864,678 ▲32.0%69,7421.6%ETFSCHDSchwab US Dividend Equity ETF$3,180,798$2,280,936 ▲253.5%116,4281.4%ETFGOOGLAlphabet$3,074,986$428,575 ▲16.2%16,2441.4%Computer and TechnologyMETAMeta Platforms$2,737,151$231,853 ▲9.3%4,6751.2%Computer and TechnologySECTMain Sector Rotation ETF$2,297,446$245,013 ▼-9.6%41,8021.0%ETFBRK.BBerkshire Hathaway$2,235,520$320,914 ▲16.8%4,9321.0%FinanceAMZNAmazon.com$2,180,031$271,863 ▲14.2%10,2081.0%Retail/WholesaleTSLATesla$2,133,993$37,169 ▲1.8%5,2821.0%Auto/Tires/TrucksDGRWWisdomTree U.S. Quality Dividend Growth Fund$1,919,956$316,189 ▲19.7%23,7240.9%ManufacturingHDHome Depot$1,878,411$34,231 ▲1.9%4,8290.8%Retail/WholesaleQQQMInvesco NASDAQ 100 ETF$1,751,427$291,571 ▲20.0%8,7640.8%ETFFTECFidelity MSCI Information Technology Index ETF$1,663,573$47,330 ▼-2.8%8,9980.7%ETFJQUAJPMorgan US Quality Factor ETF$1,656,495$395,568 ▲31.4%28,9240.7%ETFVVisa$1,596,175$183,603 ▲13.0%5,0510.7%Business ServicesAVGOBroadcom$1,557,361$391,369 ▲33.6%6,7170.7%Computer and TechnologyJEPQJPMorgan Nasdaq Equity Premium Income ETF$1,470,642$72,337 ▼-4.7%26,0840.7%ETFJPMJPMorgan Chase & Co.$1,455,227$46,502 ▼-3.1%6,0710.7%FinanceJCPBJPMorgan Core Plus Bond ETF$1,447,990$397,541 ▲37.8%31,4300.6%ETFWMTWalmart$1,354,540$282,346 ▲26.3%14,9920.6%Retail/WholesaleUNHUnitedHealth Group$1,301,012$212,451 ▼-14.0%2,5720.6%MedicalMAMastercard$1,224,962$82,682 ▲7.2%2,3260.5%Business ServicesMDYGSPDR S&P 400 Mid CapGrowth ETF$1,157,623$284,127 ▲32.5%13,3230.5%ETFIVWiShares S&P 500 Growth ETF$1,151,474$1,151,474 ▲New Holding11,3410.5%ETFMDYVSPDR S&P 400 Mid Cap Value ETF$1,148,874$234,426 ▲25.6%14,3250.5%ETFNFLXNetflix$1,125,136$219,321 ▲24.2%1,2620.5%Consumer DiscretionaryXLFFinancial Select Sector SPDR Fund$1,114,918$44,705 ▲4.2%23,0690.5%ETFSLYGSPDR S&P 600 Small Cap Growth ETF$1,106,228$259,752 ▲30.7%12,2440.5%ETFSLYVSPDR S&P 600 Small CapValue ETF$1,072,930$204,168 ▲23.5%12,2970.5%ETFXLEEnergy Select Sector SPDR Fund$1,058,885$55,339 ▲5.5%12,3610.5%ETFVUGVanguard Growth ETF$1,056,641$114,942 ▲12.2%2,5740.5%ETFLLYEli Lilly and Company$1,032,473$447,122 ▲76.4%1,3370.5%MedicalJNJJohnson & Johnson$1,028,652$42,951 ▲4.4%7,1130.5%MedicalMGKVanguard Mega Cap Growth ETF$1,025,419$167,296 ▲19.5%2,9850.5%ETFCOSTCostco Wholesale$1,023,033$6,411 ▼-0.6%1,1170.5%Retail/WholesaleVBVanguard Small-Cap ETF$1,011,940$408,668 ▲67.7%4,2120.5%ETFXOMExxon Mobil$997,940$66,479 ▼-6.2%9,2770.4%EnergyJBLJabil$948,422$948,422 ▲New Holding6,5940.4%Computer and TechnologyTXNTexas Instruments$943,628$22,691 ▲2.5%5,0320.4%Computer and TechnologyVTIVanguard Total Stock Market ETF$943,577$7,245 ▼-0.8%3,2560.4%ETFVOVanguard Mid-Cap ETF$921,375$130,229 ▲16.5%3,4880.4%ETFXLUUtilities Select Sector SPDR Fund$868,791$153,654 ▲21.5%11,4780.4%ETFSMHVanEck Semiconductor ETF$843,931$242,403 ▼-22.3%3,4850.4%ManufacturingXLVHealth Care Select Sector SPDR Fund$817,041$399,234 ▼-32.8%5,9390.4%ETFMGVVanguard Mega Cap Value ETF$789,238$15,990 ▼-2.0%6,3180.4%ETFBACBank of America$775,677$89,658 ▲13.1%17,6490.3%FinanceAMATApplied Materials$774,649$66,194 ▲9.3%4,7630.3%Computer and TechnologyAGGiShares Core U.S. Aggregate Bond ETF$728,804$64,537 ▲9.7%7,5210.3%FinanceCVXChevron$727,645$63,872 ▲9.6%5,0240.3%EnergyIVViShares Core S&P 500 ETF$709,050$285,622 ▲67.5%1,2040.3%ETFHSYHershey$699,260$131,249 ▲23.1%4,1290.3%Consumer StaplesQCOMQUALCOMM$683,788$72,050 ▲11.8%4,4510.3%Computer and TechnologyCRMSalesforce$659,205$344,311 ▲109.3%1,9720.3%Computer and TechnologyACNAccenture$657,132$273,336 ▲71.2%1,8680.3%Computer and TechnologyXLYConsumer Discretionary Select Sector SPDR Fund$646,452$132,836 ▼-17.0%2,8810.3%FinanceHONHoneywell International$635,564$63,692 ▲11.1%2,8140.3%Multi-Sector ConglomeratesIVEiShares S&P 500 Value ETF$625,035$625,035 ▲New Holding3,2740.3%ETFFBCGFidelity Blue Chip Growth ETF$624,157$95,576 ▲18.1%13,4920.3%ETFVOOGVanguard S&P 500 Growth ETF$622,637$622,637 ▲New Holding1,7010.3%ETFXLCCommunication Services Select Sector SPDR Fund$620,609$126,426 ▼-16.9%6,4110.3%ETFDECKDeckers Outdoor$617,394$119,823 ▲24.1%3,0400.3%Retail/WholesaleBILSPDR Bloomberg Barclays 1-3 Month T-Bill ETF$597,652$300,883 ▲101.4%6,5370.3%ETFGOOGAlphabet$593,178$76,932 ▲14.9%3,1150.3%Computer and TechnologyMMCMarsh & McLennan Companies$588,199$67,126 ▲12.9%2,7690.3%FinanceGLDSPDR Gold Shares$586,456$78,937 ▲15.6%2,4220.3%FinanceADBEAdobe$573,411$139,238 ▲32.1%1,2890.3%Computer and TechnologyWSMWilliams-Sonoma$563,390$30,929 ▼-5.2%3,0420.3%Retail/WholesalePMPhilip Morris International$559,122$179,314 ▼-24.3%4,6460.2%Consumer StaplesLMTLockheed Martin$558,890$126,358 ▲29.2%1,1500.2%AerospaceTLTiShares 20+ Year Treasury Bond ETF$555,092$88,294 ▲18.9%6,3560.2%ETFORCLOracle$544,291$331,808 ▲156.2%3,2660.2%Computer and TechnologyXLGInvesco S&P 500 Top 50 ETF$540,507$227,713 ▲72.8%10,8190.2%ETFBINCiShares Flexible Income Active ETF$535,520$109,497 ▼-17.0%10,2950.2%ETFABBVAbbVie$527,969$172,554 ▲48.6%2,9710.2%MedicalCDWCDW$526,347$96,949 ▲22.6%3,0240.2%Computer and TechnologyLLoews$511,896$81,476 ▲18.9%6,0440.2%FinanceVBKVanguard Small-Cap Growth ETF$511,872$104,727 ▲25.7%1,8280.2%ETFXLIIndustrial Select Sector SPDR Fund$508,214$248,902 ▼-32.9%3,8570.2%ETFMUBiShares National Muni Bond ETF$505,915$3,303 ▲0.7%4,7480.2%ETFMRKMerck & Co., Inc.$501,216$94,314 ▲23.2%5,0380.2%MedicalGSThe Goldman Sachs Group$494,290$144,335 ▲41.2%8630.2%FinancePPAInvesco Aerospace & Defense ETF$490,814$90,292 ▲22.5%4,2780.2%ETFPGProcter & Gamble$484,489$134,282 ▲38.3%2,8900.2%Consumer StaplesKOCoca-Cola$470,872$138,155 ▲41.5%7,5630.2%Consumer StaplesVGTVanguard Information Technology ETF$462,053$462,053 ▲New Holding7430.2%ETFXLPConsumer Staples Select Sector SPDR Fund$450,543$175,941 ▼-28.1%5,7310.2%ETFPYPLPayPal$443,972$71,606 ▲19.2%5,2020.2%Computer and TechnologyVYMVanguard High Dividend Yield ETF$442,610$143,794 ▲48.1%3,4690.2%ETFShowing largest 100 holdings. View all holdings. More Institutional Buying and Selling Information SEC Filings and Trading Data SEC Filings 13F Filings Top 13F Buys Top 13F Sells Get 30 Days of MarketBeat All Access for Free Sign up for MarketBeat All Access to gain access to MarketBeat's full suite of research tools. Start Your 30-Day Trial MarketBeat All Access Features Best-in-Class Portfolio Monitoring Get personalized stock ideas. Compare portfolio to indices. Check stock news, ratings, SEC filings, and more. Stock Ideas and Recommendations See daily stock ideas from top analysts. Receive short-term trading ideas from MarketBeat. Identify trending stocks on social media. Advanced Stock Screeners and Research Tools Use our seven stock screeners to find suitable stocks. Stay informed with MarketBeat's real-time news. Export data to Excel for personal analysis. Sign in to your free account to enjoy these benefits In-depth profiles and analysis for 20,000 public companies. 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