Paragon Capital Management Ltd Top Holdings and 13F Report (2025) About Paragon Capital Management LtdInvestment ActivityParagon Capital Management Ltd has $501.30 million in total holdings as of December 31, 2024.Paragon Capital Management Ltd owns shares of 187 different stocks, but just 18 companies or ETFs make up 80% of its holdings.Approximately 1.51% of the portfolio was purchased this quarter.About NaN of the portfolio was sold this quarter.This quarter, Paragon Capital Management Ltd has purchased 205 new stocks and bought additional shares in 42 stocks.Paragon Capital Management Ltd sold shares of 90 stocks and completely divested from 25 stocks this quarter.Largest Holdings Vanguard Dividend Appreciation ETF $65,612,158Airbnb $52,480,949Invesco S&P 500 Quality ETF $52,217,061Coinbase Global $42,965,087Microsoft $29,015,722 Largest New Holdings this Quarter Pathward Financial $3,632,465 HoldingBROOKFIELD RENEWABLE CORP $1,016,588 HoldingBROOKFIELD INFRASTRUCTURE CO $551,498 HoldingEnterprise Products Partners $470,400 HoldingAmazon.com $332,595 Holding Largest Purchases this Quarter Energy Transfer 55,890 shares (about $1.09M)BROOKFIELD RENEWABLE CORP 36,753 shares (about $1.02M)Samsara 15,703 shares (about $686.06K)BROOKFIELD INFRASTRUCTURE CO 13,784 shares (about $551.50K)Enterprise Products Partners 15,000 shares (about $470.40K) Largest Sales this Quarter Coinbase Global 50,356 shares (about $12.50M)Airbnb 17,847 shares (about $2.35M)Vanguard Dividend Appreciation ETF 5,382 shares (about $1.05M)iShares 3-7 Year Treasury Bond ETF 8,981 shares (about $1.04M)Vanguard Intermediate-Term Treasury Index ETF 17,097 shares (about $991.63K) Sector Allocation Over TimeMap of 500 Largest Holdings ofParagon Capital Management Ltd Selling Neutral Buying Latest 13F Holdings and Changes Since Previous Quarterly FilingIssuer NameHoldings ValueApproximate Purchase/SaleChange in SharesShares Held% of PortfolioSectorVIGVanguard Dividend Appreciation ETF$65,612,158$1,053,959 ▼-1.6%335,04613.1%ETFABNBAirbnb$52,480,949$2,345,274 ▼-4.3%399,36810.5%Consumer DiscretionarySPHQInvesco S&P 500 Quality ETF$52,217,061$129,435 ▼-0.2%779,01010.4%ETFCOINCoinbase Global$42,965,087$12,503,395 ▼-22.5%173,0378.6%Business ServicesMSFTMicrosoft$29,015,722$150,054 ▼-0.5%68,8395.8%Computer and TechnologyCRMSalesforce$25,436,1610.0%76,0815.1%Computer and TechnologyCOWZPacer US Cash Cows 100 ETF$24,796,914$70,657 ▲0.3%439,0384.9%ETFIQLTiShares MSCI Intl Quality Factor ETF$21,418,041$438,833 ▲2.1%576,9944.3%ETFPINSPinterest$17,533,4580.0%604,6023.5%Computer and TechnologyDIGITALOCEAN HLDGS INC$12,819,3830.0%376,2662.6%COM2023 ETF SERIES TRUST II$10,365,736$90,251 ▲0.9%324,2332.1%GMO US QUALITY EOKTAOkta$9,786,9600.0%124,2002.0%Computer and TechnologySPYSPDR S&P 500 ETF Trust$9,780,387$123,669 ▼-1.2%16,6872.0%FinanceVTVVanguard Value ETF$7,019,543$129,176 ▼-1.8%41,4621.4%ETFVTEBVanguard Tax-Exempt Bond ETF$5,618,722$81,110 ▲1.5%112,0831.1%ETFEFAiShares MSCI EAFE ETF$5,554,227$403,989 ▲7.8%73,4581.1%FinanceAAPLApple$4,934,770$34,059 ▼-0.7%19,7051.0%Computer and TechnologyNOBLProShares S&P 500 Aristocrats ETF$4,644,744$2,489 ▼-0.1%46,6570.9%ETFIEIiShares 3-7 Year Treasury Bond ETF$4,453,963$1,037,775 ▼-18.9%38,5450.9%ETFTMUST-Mobile US$4,270,2430.0%19,3460.9%Computer and TechnologyLYFTLyft$3,660,2720.0%283,7420.7%Computer and TechnologyCASHPathward Financial$3,632,465New Holding00.7%FinanceESGVVanguard ESG US Stock ETF$2,880,858$7,762 ▲0.3%27,4650.6%ETFFLJPFranklin FTSE Japan ETF$2,243,553$21,801 ▼-1.0%78,4180.4%ETFEWJiShares MSCI Japan ETF$2,041,118$2,751 ▼-0.1%30,4190.4%ETFASANAsana$1,908,4610.0%94,1520.4%Computer and TechnologyVBRVanguard Small-Cap Value ETF$1,694,962$8,126 ▲0.5%8,5520.3%ETFAVUVAvantis U.S. Small Cap Value ETF$1,672,853$409,694 ▲32.4%17,3290.3%ETFORCLOracle$1,594,334$333 ▲0.0%9,5670.3%Computer and TechnologyIOTSamsara$1,534,655$686,064 ▲80.8%35,1260.3%Computer and TechnologyPGProcter & Gamble$1,491,4140.0%8,8960.3%Consumer StaplesTOTLSPDR Doubleline Total Return Tactical ETF$1,417,036$224,329 ▼-13.7%35,9740.3%ETFIEFAiShares Core MSCI EAFE ETF$1,414,046$233,894 ▲19.8%20,1200.3%ETFSLYVSPDR S&P 600 Small CapValue ETF$1,404,463$87,250 ▲6.6%16,0970.3%ETFETEnergy Transfer$1,346,303$1,094,885 ▲435.5%68,7240.3%Oils/EnergyABBVAbbVie$1,333,152$10,129 ▼-0.8%7,5020.3%MedicalVSSVanguard FTSE All-World ex-US Small-Cap ETF$1,220,906$186,158 ▼-13.2%10,6640.2%ETFVEAVanguard FTSE Developed Markets ETF$1,128,449$51,217 ▼-4.3%23,5970.2%ETFWMTWalmart$1,100,1920.0%12,1770.2%Retail/WholesaleLLYEli Lilly and Company$1,098,056$772 ▲0.1%1,4220.2%MedicalRBLXRoblox$1,075,5020.0%18,5880.2%Consumer DiscretionaryVGITVanguard Intermediate-Term Treasury Index ETF$1,052,643$991,627 ▼-48.5%18,1490.2%ETFBROOKFIELD RENEWABLE CORP$1,016,588$1,016,588 ▲New Holding36,7530.2%CL A EX SUB VTGMDYSPDR S&P MidCap 400 ETF Trust$968,2860.0%1,7000.2%ETFSDGiShares MSCI Global Sustainable Development Goals ETF$917,299$7,514 ▲0.8%12,8180.2%ManufacturingVANGUARD MUN BD FDS$913,882$508,530 ▼-35.8%9,1940.2%INTERMEDIATE TRMRPVInvesco S&P 500 Pure Value ETF$814,112$195,048 ▲31.5%9,0240.2%ETFTXNTexas Instruments$812,638$27,757 ▼-3.3%4,3330.2%Computer and TechnologyIWDiShares Russell 1000 Value ETF$774,311$96,095 ▼-11.0%4,1820.2%ETFTAPMolson Coors Beverage$757,541$4,184 ▼-0.5%13,2160.2%Consumer StaplesJPMJPMorgan Chase & Co.$739,825$140,006 ▼-15.9%3,0860.1%FinanceAMGNAmgen$735,0050.0%2,8200.1%MedicalABTAbbott Laboratories$710,775$226 ▲0.0%6,2830.1%MedicalCSCOCisco Systems$699,998$710 ▲0.1%11,8240.1%Computer and TechnologyFIFiserv$657,3440.0%3,2000.1%Business ServicesAFRMAffirm$655,8930.0%10,7700.1%Business ServicesPOETPOET Technologies$640,2200.0%107,6000.1%Computer and TechnologyJNJJohnson & Johnson$585,864$9,690 ▼-1.6%4,0510.1%MedicalBROOKFIELD INFRASTRUCTURE CO$551,498$551,498 ▲New Holding13,7840.1%COM SUB VTG AVTIVanguard Total Stock Market ETF$547,271$100,874 ▲22.6%1,8880.1%ETFMAPLEBEAR INC$527,691$131,923 ▲33.3%12,7400.1%COMITWIllinois Tool Works$507,1200.0%2,0000.1%Industrial ProductsHDHome Depot$506,269$1,946 ▲0.4%1,3010.1%Retail/WholesaleREDDIT INC$505,6830.0%3,0940.1%CL ADVNDevon Energy$505,318$13,092 ▲2.7%15,4390.1%Oils/EnergyKOCoca-Cola$487,737$33,873 ▼-6.5%7,8330.1%Consumer StaplesEPDEnterprise Products Partners$470,400$470,400 ▲New Holding15,0000.1%Oils/EnergyPFEPfizer$467,432$8,755 ▼-1.8%17,6190.1%MedicalCMCSAComcast$464,8090.0%12,3850.1%Consumer DiscretionaryNVDANVIDIA$438,698$34,387 ▲8.5%3,2660.1%Computer and TechnologyCLColgate-Palmolive$435,8230.0%4,7940.1%Consumer StaplesIWNiShares Russell 2000 Value ETF$432,689$17,899 ▲4.3%2,6350.1%ETFMARMarriott International$428,970$279 ▲0.1%1,5370.1%Consumer DiscretionaryMRKMerck & Co., Inc.$426,936$796 ▲0.2%4,2910.1%MedicalDISWalt Disney$426,0320.0%3,8260.1%Consumer DiscretionaryFOXAFOX$393,426$9,231 ▼-2.3%8,0980.1%Consumer DiscretionaryMCDMcDonald's$392,221$4,348 ▲1.1%1,3530.1%Retail/WholesaleILCGiShares Morningstar Growth ETF$391,910$14,784 ▼-3.6%4,3740.1%ETFUNMUnum Group$380,487$6,646 ▼-1.7%5,2100.1%FinanceCOLBColumbia Banking System$378,069$4,187 ▼-1.1%13,9970.1%FinanceGPIGroup 1 Automotive$374,740$8,431 ▼-2.2%8890.1%Retail/WholesaleHPEHewlett Packard Enterprise$371,266$5,850 ▼-1.6%17,3890.1%Computer and TechnologyICLNiShares Global Clean Energy ETF$369,431$3,664 ▲1.0%32,4630.1%ETFCVXChevron$368,406$17,819 ▼-4.6%2,5430.1%Oils/EnergyMUBiShares National Muni Bond ETF$368,199$36,021 ▼-8.9%3,4550.1%ETFBKBank of New York Mellon$367,229$6,301 ▼-1.7%4,7790.1%FinanceFDECFT Vest U.S. Equity Buffer ETF - December$363,331$15,557 ▲4.5%8,1510.1%ETFSNVSynovus Financial$360,078$5,277 ▼-1.4%7,0280.1%FinanceMETMetLife$359,779$4,996 ▼-1.4%4,3930.1%FinanceCUZCousins Properties$358,399$4,657 ▼-1.3%11,6970.1%FinanceSTTState Street$355,132$5,300 ▼-1.5%3,6180.1%FinanceIWOiShares Russell 2000 Growth ETF$354,3060.0%1,2310.1%ETFCOFCapital One Financial$344,046$6,956 ▼-2.0%1,9290.1%FinanceTOLZDJ Brookfield Global Infrastructure ETF$343,8400.0%7,0000.1%ETFMTBM&T Bank$343,544$5,453 ▼-1.6%1,8270.1%FinanceZIONZions Bancorporation, National Association$343,479$5,480 ▼-1.6%6,3310.1%FinanceBBYBest Buy$343,197$4,463 ▼-1.3%3,9990.1%Retail/WholesaleAXSAXIS Capital$341,364$7,976 ▼-2.3%3,8520.1%FinanceCFGCitizens Financial Group$340,476$4,945 ▼-1.4%7,7800.1%FinanceHOODRobinhood Markets$340,147$831,831 ▼-71.0%9,1290.1%FinanceShowing largest 100 holdings. 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