Prentice Wealth Management LLC Top Holdings and 13F Report (2025) About Prentice Wealth Management LLCInvestment ActivityPrentice Wealth Management LLC has $380.60 million in total holdings as of June 30, 2025.Prentice Wealth Management LLC owns shares of 109 different stocks, but just 21 companies or ETFs make up 80% of its holdings.Approximately 11.81% of the portfolio was purchased this quarter.About 8.36% of the portfolio was sold this quarter.This quarter, Prentice Wealth Management LLC has purchased 108 new stocks and bought additional shares in 29 stocks.Prentice Wealth Management LLC sold shares of 66 stocks and completely divested from 8 stocks this quarter.Largest Holdings Vanguard Total Stock Market ETF $62,581,634iShares Core U.S. Aggregate Bond ETF $49,348,826Vanguard Total World Stock ETF $34,039,868Schwab U.S. TIPS ETF $24,782,118Invesco S&P 100 Equal Weight ETF $14,848,149 Largest New Holdings this Quarter 78468R622 - SPDR Bloomberg High Yield Bond ETF $1,310,519 Holding61774R783 - MORGAN STANLEY ETF TRUST $752,598 Holding888787108 - Toast $471,467 Holding14020Y805 - CAPITAL GRP FIXED INCM ETF T $411,060 Holding00206R102 - AT&T $303,938 Holding Largest Purchases this Quarter Schwab U.S. TIPS ETF 595,943 shares (about $15.90M)iShares Core U.S. Aggregate Bond ETF 119,790 shares (about $11.88M)JPMorgan Equity Premium Income ETF 69,060 shares (about $3.93M)Vanguard Total Stock Market ETF 9,128 shares (about $2.77M)Franklin Dynamic Municipal Bond ETF 57,801 shares (about $1.40M) Largest Sales this Quarter Vanguard FTSE Emerging Markets ETF 247,508 shares (about $12.24M)Franklin High Yield Corporate ETF 245,930 shares (about $5.99M)Franklin Senior Loan ETF 238,626 shares (about $5.78M)SPDR Nuveen ICE High Yield Municipal Bond ETF 25,337 shares (about $627.85K)Vanguard Dividend Appreciation ETF 1,620 shares (about $331.57K) Sector Allocation Over TimeMap of 500 Largest Holdings ofPrentice Wealth Management LLC Selling Neutral Buying Latest 13F Holdings and Changes Since Previous Quarterly FilingIssuer NameHoldings ValueApproximate Purchase/SaleChange in SharesShares Held% of PortfolioSectorVTIVanguard Total Stock Market ETF$62,581,634$2,774,274 ▲4.6%205,90816.4%ETFAGGiShares Core U.S. Aggregate Bond ETF$49,348,826$11,883,168 ▲31.7%497,46813.0%FinanceVTVanguard Total World Stock ETF$34,039,868$19,407 ▼-0.1%264,8608.9%ETFSCHPSchwab U.S. TIPS ETF$24,782,118$15,899,759 ▲179.0%928,8656.5%ETFEQWLInvesco S&P 100 Equal Weight ETF$14,848,149$1,152,815 ▲8.4%135,0203.9%ETFJEPIJPMorgan Equity Premium Income ETF$12,927,641$3,926,063 ▲43.6%227,3993.4%ETFFLBLFranklin Senior Loan ETF$12,891,620$5,781,908 ▼-31.0%532,0523.4%ETFFLHYFranklin High Yield Corporate ETF$12,542,303$5,988,399 ▼-32.3%515,0843.3%ETFFDVVFidelity High Dividend ETF$12,394,597$930,014 ▲8.1%238,2663.3%ETFVYMIVanguard International High Dividend Yield ETF$12,344,631$94,530 ▼-0.8%154,0963.2%ETFVIGVanguard Dividend Appreciation ETF$9,199,712$331,565 ▼-3.5%44,9492.4%ETFHYMUiShares High Yield Muni Income Active ETF$7,075,326$182,183 ▲2.6%317,1371.9%ETFJ P MORGAN EXCHANGE TRADED F$6,081,423$475,747 ▲8.5%122,1661.6%HIGH YIELD MUNIHYMBSPDR Nuveen ICE High Yield Municipal Bond ETF$5,736,595$627,851 ▼-9.9%231,5011.5%ETFUSSGXtrackers MSCI USA Selection Equity ETF$5,167,605$705,710 ▲15.8%90,8511.4%ETFMSFTMicrosoft$4,772,701$156,188 ▼-3.2%9,5951.3%Computer and TechnologyJMUBJPMorgan Municipal ETF$4,581,425$206,155 ▲4.7%92,2931.2%ETFFLMIFranklin Dynamic Municipal Bond ETF$4,520,827$1,402,252 ▲45.0%186,3491.2%ETFAAPLApple$4,069,671$10,669 ▼-0.3%19,8361.1%Computer and TechnologyGSThe Goldman Sachs Group$3,320,055$89,884 ▲2.8%4,6910.9%FinanceAVGOBroadcom$2,966,557$144,441 ▼-4.6%10,7620.8%Computer and TechnologyVWOVanguard FTSE Emerging Markets ETF$2,873,386$12,241,777 ▼-81.0%58,0950.8%ETFSCHMSchwab U.S. Mid-Cap ETF$2,827,777$68,105 ▲2.5%100,8120.7%ETFXLREReal Estate Select Sector SPDR Fund$2,735,820$62,420 ▼-2.2%66,0510.7%ETFJPMJPMorgan Chase & Co.$2,700,159$101,466 ▼-3.6%9,3140.7%FinanceNVDANVIDIA$2,370,969$69,516 ▼-2.8%15,0070.6%Computer and TechnologyBRK.BBerkshire Hathaway$2,082,982$35,461 ▼-1.7%4,2880.5%FinanceAMZNAmazon.com$1,944,892$48,705 ▼-2.4%8,8650.5%Retail/WholesaleIBMInternational Business Machines$1,735,075$247,615 ▲16.6%5,8860.5%Computer and TechnologyAMPAmeriprise Financial$1,646,685$76,329 ▼-4.4%3,0850.4%FinanceVVisa$1,639,621$165,098 ▼-9.1%4,6180.4%Business ServicesAORiShares Core 60/40 Balanced Allocation ETF$1,606,608$14,531 ▼-0.9%26,0940.4%ETFXOMExxon Mobil$1,583,103$25,117 ▼-1.6%14,6860.4%EnergyCOSTCostco Wholesale$1,541,346$20,789 ▼-1.3%1,5570.4%Retail/WholesaleRTXRTX$1,514,834$46,873 ▲3.2%10,3740.4%AerospaceMAMastercard$1,413,279$67,433 ▼-4.6%2,5150.4%Business ServicesWMTWalmart$1,341,444$47,521 ▼-3.4%13,7190.4%Retail/WholesaleJNKSPDR Bloomberg High Yield Bond ETF$1,310,519$1,310,519 ▲New Holding13,4730.3%FinanceMETAMeta Platforms$1,297,562$14,762 ▼-1.1%1,7580.3%Computer and TechnologyORCLOracle$1,230,012$85,266 ▼-6.5%5,6260.3%Computer and TechnologyGOOGLAlphabet$1,143,766$24,497 ▼-2.1%6,4900.3%Computer and TechnologyABBVAbbVie$1,137,665$20,418 ▼-1.8%6,1290.3%MedicalNEENextEra Energy$1,126,772$158,488 ▼-12.3%16,2310.3%UtilitiesLLYEli Lilly and Company$958,8220.0%1,2300.3%MedicalSPTMSPDR Portfolio S&P 1500 Composite Stock Market ETF$917,5520.0%12,2520.2%ETFNFLXNetflix$911,948$133,913 ▼-12.8%6810.2%Consumer DiscretionaryAOAiShares Core 80/20 Aggressive Allocation ETF$911,645$14,428 ▲1.6%10,9310.2%ETFJNJJohnson & Johnson$864,260$6,568 ▼-0.8%5,6580.2%MedicalBXBlackstone$862,628$6,582 ▼-0.8%5,7670.2%FinanceGEGE Aerospace$858,653$172,966 ▲25.2%3,3360.2%AerospaceBACBank of America$855,924$24,701 ▼-2.8%18,0880.2%FinanceCSCOCisco Systems$830,479$48,774 ▼-5.5%11,9700.2%Computer and TechnologyUNHUnitedHealth Group$820,365$38,055 ▲4.9%2,6300.2%MedicalDISWalt Disney$794,780$10,293 ▼-1.3%6,4090.2%Consumer DiscretionaryMORGAN STANLEY ETF TRUST$752,598$752,598 ▲New Holding15,5350.2%EATON VANCE HIGHMRKMerck & Co., Inc.$744,896$33,643 ▲4.7%9,4100.2%MedicalHDHome Depot$742,457$4,033 ▲0.5%2,0250.2%Retail/WholesaleCRMSalesforce$735,718$14,453 ▲2.0%2,6980.2%Computer and TechnologyKOCocaCola$730,918$18,041 ▼-2.4%10,3310.2%Consumer StaplesWFCWells Fargo & Company$724,445$43,665 ▼-5.7%9,0420.2%FinanceABTAbbott Laboratories$724,389$36,043 ▼-4.7%5,3260.2%MedicalPGProcter & Gamble$721,879$8,125 ▲1.1%4,5310.2%Consumer StaplesMCDMcDonald's$703,545$16,946 ▼-2.4%2,4080.2%Retail/WholesaleLINDE PLC$681,249$21,113 ▼-3.0%1,4520.2%SHSINTUIntuit$641,918$3,938 ▼-0.6%8150.2%Computer and TechnologyTSLATesla$639,132$25,730 ▼-3.9%2,0120.2%Auto/Tires/TrucksVZVerizon Communications$610,109$9,822 ▼-1.6%14,1000.2%Computer and TechnologyXLIIndustrial Select Sector SPDR Fund$604,848$23,604 ▼-3.8%4,1000.2%ETFBKNGBooking$590,502$92,628 ▲18.6%1020.2%Retail/WholesaleSNOWSnowflake$553,159$12,084 ▼-2.1%2,4720.1%Computer and TechnologyCVXChevron$550,709$14,892 ▲2.8%3,8460.1%EnergyPEPPepsiCo$548,890$24,031 ▲4.6%4,1570.1%Consumer StaplesACNAccenture$546,371$299 ▼-0.1%1,8280.1%Computer and TechnologyQCOMQUALCOMM$542,917$36,630 ▲7.2%3,4090.1%Computer and TechnologyHONHoneywell International$533,761$14,904 ▼-2.7%2,2920.1%Multi-Sector ConglomeratesGOOGAlphabet$515,3770.0%2,9050.1%Computer and TechnologyADBEAdobe$504,105$124,575 ▼-19.8%1,3030.1%Computer and TechnologyALLAllstate$496,833$15,501 ▼-3.0%2,4680.1%FinanceTXNTexas Instruments$494,343$138,275 ▼-21.9%2,3810.1%Computer and TechnologySTZConstellation Brands$485,936$19,847 ▼-3.9%2,9870.1%Consumer StaplesTOSTToast$471,467$471,467 ▲New Holding10,6450.1%Computer and TechnologyDHRDanaher$470,540$110,425 ▼-19.0%2,3820.1%MedicalLMTLockheed Martin$439,057$18,526 ▼-4.0%9480.1%AerospaceAMDAdvanced Micro Devices$434,498$211,289 ▼-32.7%3,0620.1%Computer and TechnologyJPSTJPMorgan Ultra-Short Income ETF$432,835$231,494 ▲115.0%8,5410.1%ETFZSZscaler$417,854$5,337 ▼-1.3%1,3310.1%Computer and TechnologyCAPITAL GRP FIXED INCM ETF T$411,060$411,060 ▲New Holding16,6860.1%MUNICIPAL HIGH IAMGNAmgen$401,794$109,453 ▼-21.4%1,4390.1%MedicalMTBM&T Bank$396,7100.0%2,0450.1%FinanceMUMicron Technology$383,442$6,286 ▼-1.6%3,1110.1%Computer and TechnologyCATCaterpillar$383,163$118,016 ▼-23.5%9870.1%IndustrialsJJacobs Solutions$372,275$17,089 ▼-4.4%2,8320.1%Business ServicesIVViShares Core S&P 500 ETF$362,606$6,209 ▼-1.7%5840.1%ETFPMPhilip Morris International$358,614$84,144 ▲30.7%1,9690.1%Consumer StaplesVOOVanguard S&P 500 ETF$334,570$53,963 ▲19.2%5890.1%ETFTMOThermo Fisher Scientific$333,694$96,094 ▼-22.4%8230.1%MedicalCCitigroup$307,561$9,960 ▼-3.1%3,6130.1%Financial ServicesLOWLowe's Companies$305,7370.0%1,3780.1%Retail/WholesaleTAT&T$303,938$303,938 ▲New Holding10,5020.1%Computer and TechnologyCGCarlyle Group$288,662$10,486 ▼-3.5%5,6160.1%FinanceShowing largest 100 holdings. View all holdings. More Institutional Buying and Selling Information SEC Filings and Trading Data SEC Filings 13F Filings Top 13F Buys Top 13F Sells Get 30 Days of MarketBeat All Access for Free Sign up for MarketBeat All Access to gain access to MarketBeat's full suite of research tools. Start Your 30-Day Trial MarketBeat All Access Features Best-in-Class Portfolio Monitoring Get personalized stock ideas. Compare portfolio to indices. Check stock news, ratings, SEC filings, and more. Stock Ideas and Recommendations See daily stock ideas from top analysts. Receive short-term trading ideas from MarketBeat. Identify trending stocks on social media. Advanced Stock Screeners and Research Tools Use our seven stock screeners to find suitable stocks. Stay informed with MarketBeat's real-time news. Export data to Excel for personal analysis. Sign in to your free account to enjoy these benefits In-depth profiles and analysis for 20,000 public companies. 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