Wayfinding Financial, LLC Top Holdings and 13F Report (2025) About Wayfinding Financial, LLCInvestment ActivityWayfinding Financial, LLC has $187.07 thousand in total holdings as of December 31, 2024.Wayfinding Financial, LLC owns shares of 137 different stocks, but just 43 companies or ETFs make up 80% of its holdings.Approximately 36.82% of the portfolio was purchased this quarter.About 8.75% of the portfolio was sold this quarter.This quarter, Wayfinding Financial, LLC has purchased 37 new stocks and bought additional shares in 12 stocks.Wayfinding Financial, LLC sold shares of 20 stocks and completely divested from 4 stocks this quarter.Largest Holdings Microsoft $20,846iShares Core S&P 500 ETF $10,735NVIDIA $9,937SPDR Portfolio Intermediate Term Corporate Bond ETF $9,664Apple $9,595 Largest New Holdings this Quarter iShares iBoxx $ Investment Grade Corporate Bond ETF $7,422 HoldingiShares 20+ Year Treasury Bond ETF $4,665 HoldingCostco Wholesale $4,164 HoldingFiserv $1,813 HoldingAmazon.com $1,794 Holding Largest Purchases this Quarter iShares iBoxx $ Investment Grade Corporate Bond ETF 69,473 shares (about $7.42K)iShares 20+ Year Treasury Bond ETF 53,423 shares (about $4.67K)Costco Wholesale 4,545 shares (about $4.16K)Fiserv 8,827 shares (about $1.81K)Amazon.com 8,179 shares (about $1.79K) Largest Sales this Quarter SPDR Portfolio Intermediate Term Corporate Bond ETF 113,225 shares (about $3.71K)iShares MBS ETF 32,671 shares (about $2.99K)NVIDIA 9,315 shares (about $1.25K)iShares Core S&P 500 ETF 1,151 shares (about $677.56)Utilities Select Sector SPDR Fund 3,834 shares (about $290.14) Sector Allocation Over TimeMap of 500 Largest Holdings ofWayfinding Financial, LLC Selling Neutral Buying Latest 13F Holdings and Changes Since Previous Quarterly FilingIssuer NameHoldings ValueApproximate Purchase/SaleChange in SharesShares Held% of PortfolioSectorMSFTMicrosoft$20,846$12 ▼-0.1%49,45711.1%Computer and TechnologyIVViShares Core S&P 500 ETF$10,735$678 ▼-5.9%18,2365.7%ETFNVDANVIDIA$9,937$1,251 ▼-11.2%73,9975.3%Computer and TechnologySPIBSPDR Portfolio Intermediate Term Corporate Bond ETF$9,664$3,709 ▼-27.7%295,0195.2%ETFAAPLApple$9,595$136 ▼-1.4%38,3155.1%Computer and TechnologyLQDiShares iBoxx $ Investment Grade Corporate Bond ETF$7,422$7,422 ▲New Holding69,4734.0%FinanceAGGiShares Core U.S. Aggregate Bond ETF$5,351$583 ▲12.2%55,2232.9%FinanceVXUSVanguard Total International Stock ETF$4,918$28 ▼-0.6%83,4612.6%ETFZACKS SMALL/MID CAP$4,761$118 ▼-2.4%139,1662.5%COMBBUSJP Morgan BetaBuilders U.S. Equity ETF$4,702$434 ▲10.2%44,3962.5%ETFTLTiShares 20+ Year Treasury Bond ETF$4,665$4,665 ▲New Holding53,4232.5%ETFZECPZacks Earnings Consistent Portfolio ETF$4,365$188 ▼-4.1%142,4312.3%ETFCOSTCostco Wholesale$4,164$4,164 ▲New Holding4,5452.2%Retail/WholesaleCGMSCapital Group U.S. Multi-Sector Income ETF$3,313$2 ▼-0.1%121,4531.8%ETFGCCWisdomTree Continuous Commodity Index Fund$2,954$19 ▼-0.6%156,9681.6%ETFFPEIFirst Trust Institutional Preferred Securities and Income ETF$2,882$550 ▲23.6%154,1421.5%ETFCALFPacer US Small Cap Cash Cows 100 ETF$2,684$30 ▲1.1%60,8051.4%ETFXLUUtilities Select Sector SPDR Fund$2,611$290 ▼-10.0%34,5031.4%ETFPARAMETRIC EQY PREMIUM INCOME$2,606$11 ▼-0.4%99,6711.4%COMMUBiShares National Muni Bond ETF$2,473$264 ▲11.9%23,2141.3%ETFCGGRCapital Group Growth ETF$2,155$43 ▼-2.0%57,9921.2%ETFSBUXStarbucks$2,042$41 ▼-2.0%22,3801.1%Retail/WholesaleFIFiserv$1,813$1,813 ▲New Holding8,8271.0%Business ServicesAMZNAmazon.com$1,794$1,794 ▲New Holding8,1791.0%Retail/WholesaleMETAMeta Platforms$1,542$1,542 ▲New Holding2,6350.8%Computer and TechnologyPARAMETRIC HEDGED EQY$1,513$3 ▼-0.2%51,2840.8%COMPCARPACCAR$1,4930.0%13,9570.8%Auto/Tires/TrucksPGProcter & Gamble$1,447$1,447 ▲New Holding8,6340.8%Consumer StaplesBABoeing$1,416$1,416 ▲New Holding8,0030.8%AerospaceJPMORGAN GLOBAL SELECT EQY$1,239$98 ▲8.5%20,6510.7%COMJPMJPMorgan Chase & Co.$1,193$1,193 ▲New Holding4,9800.6%FinanceVOOVanguard S&P 500 ETF$1,187$1,187 ▲New Holding2,2040.6%ETFBRK.BBerkshire Hathaway$1,142$1,142 ▲New Holding2,5190.6%FinanceABBVAbbVie$1,126$1,126 ▲New Holding6,3390.6%MedicalJAVAJPMorgan Active Value ETF$1,100$147 ▲15.4%17,3790.6%ETFJNJJohnson & Johnson$1,071$1,071 ▲New Holding7,4060.6%MedicalWMTWalmart$1,058$33 ▲3.2%11,6860.6%Retail/WholesaleBACBank of America$1,016$3 ▲0.3%23,1280.5%FinanceJCPBJPMorgan Core Plus Bond ETF$912$112 ▲14.0%19,7140.5%ETFHDHome Depot$904$904 ▲New Holding2,3250.5%Retail/WholesaleBBINJPMorgan BetaBuilders International Equity ETF$897$79 ▲9.6%15,7110.5%ETFTLHiShares 10-20 Year Treasury Bond ETF$883$883 ▲New Holding8,8790.5%ETFMMM3M$851$851 ▲New Holding6,5980.5%Multi-Sector ConglomeratesCATCaterpillar$840$840 ▲New Holding2,3180.4%Industrial ProductsLLYEli Lilly and Company$839$839 ▲New Holding1,0880.4%MedicalADPAutomatic Data Processing$839$839 ▲New Holding2,8540.4%Business ServicesAVGOBroadcom$822$822 ▲New Holding3,5490.4%Computer and TechnologyJGROJPMorgan Active Growth ETF$811$811 ▲New Holding10,0120.4%ETFEMREmerson Electric$808$808 ▲New Holding6,5260.4%Industrial ProductsGOOGLAlphabet$799$799 ▲New Holding4,2250.4%Computer and TechnologyMCDMcDonald's$790$790 ▲New Holding2,7250.4%Retail/WholesaleABTAbbott Laboratories$748$748 ▲New Holding6,6130.4%MedicalBBHYJPMorgan BetaBuilders USD High Yield Corporate Bond ETF$690$31 ▼-4.3%14,8850.4%ETFNFLXNetflix$679$679 ▲New Holding7620.4%Consumer DiscretionaryCSCOCisco Systems$668$19 ▲2.9%11,2900.4%Computer and TechnologyJPIEJPMorgan Income ETF$640$53 ▼-7.6%13,9800.3%ETFNEENextEra Energy$628$628 ▲New Holding8,7650.3%UtilitiesVVisa$616$616 ▲New Holding1,9500.3%Business ServicesXOMExxon Mobil$594$594 ▲New Holding5,5240.3%Oils/EnergyCRMSalesforce$592$592 ▲New Holding1,7710.3%Computer and TechnologyIBMInternational Business Machines$582$582 ▲New Holding2,6490.3%Computer and TechnologyJIREJPMorgan International Research Enhanced Equity ETF$580$580 ▲New Holding9,9150.3%ETFKOCoca-Cola$555$555 ▲New Holding8,9190.3%Consumer StaplesVTIVanguard Total Stock Market ETF$529$529 ▲New Holding1,8250.3%ETFLMTLockheed Martin$516$516 ▲New Holding1,0620.3%AerospaceCVXChevron$516$516 ▲New Holding3,5630.3%Oils/EnergyIWFiShares Russell 1000 Growth ETF$503$503 ▲New Holding1,2530.3%ETFZACKS FOCUS GROWTH$487$487 ▲New Holding19,6770.3%COMWFCWells Fargo & Company$474$474 ▲New Holding6,7540.3%FinanceGOOGAlphabet$470$470 ▲New Holding2,4700.3%Computer and TechnologyMRVLMarvell Technology$451$451 ▲New Holding4,0910.2%Computer and TechnologyAMDAdvanced Micro Devices$448$448 ▲New Holding3,7100.2%Computer and TechnologyCTASCintas$439$439 ▲New Holding2,4070.2%Business ServicesIEMGiShares Core MSCI Emerging Markets ETF$432$432 ▲New Holding8,2780.2%ETFMRKMerck & Co., Inc.$429$429 ▲New Holding4,2870.2%MedicalVOVanguard Mid-Cap ETF$417$417 ▲New Holding1,5790.2%ETFLOWLowe's Companies$411$411 ▲New Holding1,6670.2%Retail/WholesaleBBMCJPMorgan BetaBuilders U.S. Mid Cap Equity ETF$404$404 ▲New Holding4,2020.2%ETFVZVerizon Communications$387$387 ▲New Holding9,6960.2%Computer and TechnologyQCOMQUALCOMM$376$376 ▲New Holding2,4530.2%Computer and TechnologyJEMAJPMorgan ActiveBuilders Emerging Markets Equity ETF$375$375 ▲New Holding10,0280.2%ETFPEPPepsiCo$371$371 ▲New Holding2,4240.2%Consumer StaplesUNHUnitedHealth Group$371$371 ▲New Holding7340.2%MedicalPNCThe PNC Financial Services Group$356$356 ▲New Holding1,8500.2%FinanceAJGArthur J. Gallagher & Co.$355$355 ▲New Holding1,2530.2%FinanceMOAltria Group$346$346 ▲New Holding6,6250.2%Consumer StaplesTSLATesla$342$342 ▲New Holding8480.2%Auto/Tires/TrucksORCLOracle$325$325 ▲New Holding1,9520.2%Computer and TechnologySOSouthern$321$321 ▲New Holding3,9030.2%UtilitiesVTVVanguard Value ETF$318$318 ▲New Holding1,8830.2%ETFHIGThe Hartford Financial Services Group$305$305 ▲New Holding2,7770.2%FinanceSPGIS&P Global$300$300 ▲New Holding6030.2%Business ServicesMAMastercard$286$286 ▲New Holding5450.2%Business ServicesMETMetLife$283$283 ▲New Holding3,4600.2%FinanceCOPConocoPhillips$282$282 ▲New Holding2,8460.2%Oils/EnergyBLACKROCK INC$281$281 ▲New Holding2750.2%COMKMIKinder Morgan$277$11 ▼-3.7%10,1110.1%Oils/EnergyPHMPulteGroup$275$275 ▲New Holding2,5280.1%ConstructionHONHoneywell International$273$273 ▲New Holding1,2080.1%Multi-Sector ConglomeratesCBChubb$272$272 ▲New Holding9820.1%FinanceShowing largest 100 holdings. View all holdings. 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