BSET vs. SGA, SCX, PNST, AENT, ALTO, SKLZ, DLTH, AOUT, UONE, and ACU
Should you be buying Bassett Furniture Industries stock or one of its competitors? The main competitors of Bassett Furniture Industries include Saga Communications (SGA), L.S. Starrett (SCX), Pinstripes (PNST), Alliance Entertainment (AENT), Alto Ingredients (ALTO), Skillz (SKLZ), Duluth (DLTH), American Outdoor Brands (AOUT), Urban One (UONE), and Acme United (ACU). These companies are all part of the "consumer discretionary" sector.
Bassett Furniture Industries (NASDAQ:BSET) and Saga Communications (NASDAQ:SGA) are both small-cap consumer discretionary companies, but which is the superior investment? We will compare the two businesses based on the strength of their community ranking, dividends, valuation, media sentiment, earnings, analyst recommendations, institutional ownership, profitability and risk.
In the previous week, Bassett Furniture Industries had 4 more articles in the media than Saga Communications. MarketBeat recorded 5 mentions for Bassett Furniture Industries and 1 mentions for Saga Communications. Saga Communications' average media sentiment score of 1.81 beat Bassett Furniture Industries' score of 0.28 indicating that Saga Communications is being referred to more favorably in the news media.
Bassett Furniture Industries has a beta of 1.7, indicating that its share price is 70% more volatile than the S&P 500. Comparatively, Saga Communications has a beta of 0.4, indicating that its share price is 60% less volatile than the S&P 500.
Bassett Furniture Industries received 278 more outperform votes than Saga Communications when rated by MarketBeat users. Likewise, 62.91% of users gave Bassett Furniture Industries an outperform vote while only 36.84% of users gave Saga Communications an outperform vote.
Saga Communications has a net margin of 6.25% compared to Bassett Furniture Industries' net margin of -1.57%. Saga Communications' return on equity of 4.41% beat Bassett Furniture Industries' return on equity.
Saga Communications has a consensus target price of $27.00, indicating a potential upside of 34.73%. Given Saga Communications' stronger consensus rating and higher possible upside, analysts plainly believe Saga Communications is more favorable than Bassett Furniture Industries.
Saga Communications has lower revenue, but higher earnings than Bassett Furniture Industries. Bassett Furniture Industries is trading at a lower price-to-earnings ratio than Saga Communications, indicating that it is currently the more affordable of the two stocks.
54.4% of Bassett Furniture Industries shares are held by institutional investors. Comparatively, 74.3% of Saga Communications shares are held by institutional investors. 7.1% of Bassett Furniture Industries shares are held by insiders. Comparatively, 21.9% of Saga Communications shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.
Bassett Furniture Industries pays an annual dividend of $0.72 per share and has a dividend yield of 5.1%. Saga Communications pays an annual dividend of $1.00 per share and has a dividend yield of 5.0%. Bassett Furniture Industries pays out -107.5% of its earnings in the form of a dividend. Saga Communications pays out 89.3% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Bassett Furniture Industries is clearly the better dividend stock, given its higher yield and lower payout ratio.
Summary
Saga Communications beats Bassett Furniture Industries on 13 of the 20 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding BSET and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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