DraftKings (DKNG) Competitors $40.67 -0.65 (-1.56%) Closing price 07/3/2025 03:58 PM EasternExtended Trading$40.25 -0.42 (-1.04%) As of 05:17 AM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock DKNG vs. CZR, PENN, ROKU, WYNN, FUBO, MGM, RSI, TKO, EDR, and WMGShould you be buying DraftKings stock or one of its competitors? The main competitors of DraftKings include Caesars Entertainment (CZR), PENN Entertainment (PENN), Roku (ROKU), Wynn Resorts (WYNN), fuboTV (FUBO), MGM Resorts International (MGM), Rush Street Interactive (RSI), TKO Group (TKO), Endeavor Group (EDR), and Warner Music Group (WMG). These companies are all part of the "consumer discretionary" sector. DraftKings vs. Its Competitors Caesars Entertainment PENN Entertainment Roku Wynn Resorts fuboTV MGM Resorts International Rush Street Interactive TKO Group Endeavor Group Warner Music Group DraftKings (NASDAQ:DKNG) and Caesars Entertainment (NASDAQ:CZR) are both consumer discretionary companies, but which is the better stock? We will compare the two businesses based on the strength of their earnings, dividends, risk, profitability, institutional ownership, valuation, analyst recommendations and media sentiment. Does the media prefer DKNG or CZR? In the previous week, DraftKings had 6 more articles in the media than Caesars Entertainment. MarketBeat recorded 18 mentions for DraftKings and 12 mentions for Caesars Entertainment. Caesars Entertainment's average media sentiment score of 0.97 beat DraftKings' score of 0.80 indicating that Caesars Entertainment is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment DraftKings 6 Very Positive mention(s) 2 Positive mention(s) 5 Neutral mention(s) 3 Negative mention(s) 0 Very Negative mention(s) Positive Caesars Entertainment 5 Very Positive mention(s) 3 Positive mention(s) 3 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Do analysts prefer DKNG or CZR? DraftKings presently has a consensus target price of $53.90, suggesting a potential upside of 32.51%. Caesars Entertainment has a consensus target price of $43.00, suggesting a potential upside of 44.40%. Given Caesars Entertainment's higher possible upside, analysts clearly believe Caesars Entertainment is more favorable than DraftKings.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score DraftKings 0 Sell rating(s) 1 Hold rating(s) 27 Buy rating(s) 0 Strong Buy rating(s) 2.96Caesars Entertainment 0 Sell rating(s) 2 Hold rating(s) 10 Buy rating(s) 1 Strong Buy rating(s) 2.92 Do institutionals and insiders hold more shares of DKNG or CZR? 37.7% of DraftKings shares are owned by institutional investors. Comparatively, 91.8% of Caesars Entertainment shares are owned by institutional investors. 47.1% of DraftKings shares are owned by company insiders. Comparatively, 0.8% of Caesars Entertainment shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term. Which has higher valuation and earnings, DKNG or CZR? Caesars Entertainment has higher revenue and earnings than DraftKings. DraftKings is trading at a lower price-to-earnings ratio than Caesars Entertainment, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioDraftKings$4.77B7.59-$507.29M-$0.83-49.01Caesars Entertainment$11.25B0.55-$278M-$1.09-27.32 Is DKNG or CZR more profitable? Caesars Entertainment has a net margin of -2.08% compared to DraftKings' net margin of -7.97%. Caesars Entertainment's return on equity of -2.60% beat DraftKings' return on equity.Company Net Margins Return on Equity Return on Assets DraftKings-7.97% -34.55% -8.51% Caesars Entertainment -2.08%-2.60%-0.35% Which has more volatility & risk, DKNG or CZR? DraftKings has a beta of 1.67, suggesting that its share price is 67% more volatile than the S&P 500. Comparatively, Caesars Entertainment has a beta of 2.29, suggesting that its share price is 129% more volatile than the S&P 500. SummaryCaesars Entertainment beats DraftKings on 11 of the 17 factors compared between the two stocks. Get DraftKings News Delivered to You Automatically Sign up to receive the latest news and ratings for DKNG and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding DKNG and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart DKNG vs. The Competition Export to ExcelMetricDraftKingsGAMING IndustryDiscretionary SectorNASDAQ ExchangeMarket Cap$36.17B$8.61B$8.30B$9.02BDividend YieldN/A2.08%3.17%3.99%P/E Ratio-49.0121.7021.1620.25Price / Sales7.593.283.34119.26Price / CashN/A20.1514.8228.59Price / Book35.3712.414.615.65Net Income-$507.29M$24.40M$213.41M$249.15M7 Day Performance-5.16%3.37%2.83%2.91%1 Month Performance13.59%6.53%10.15%4.11%1 Year Performance9.72%13.74%10.89%20.98% DraftKings Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)DKNGDraftKings4.5405 of 5 stars$40.68-1.6%$53.90+32.5%+9.7%$36.17B$4.77B-49.015,100CZRCaesars Entertainment3.8734 of 5 stars$29.61+4.3%$43.00+45.2%-19.9%$6.16B$11.25B-27.1622,000PENNPENN Entertainment4.2959 of 5 stars$18.24+2.1%$23.15+26.9%-5.7%$2.75B$6.58B-29.4223,118ROKURoku2.636 of 5 stars$86.20-1.9%$89.93+4.3%+42.0%$12.58B$4.11B-118.083,600Trending NewsWYNNWynn Resorts3.6959 of 5 stars$101.96+8.9%$112.82+10.6%+21.5%$10.66B$7.13B28.3227,000Gap UpHigh Trading VolumeFUBOfuboTV0.9464 of 5 stars$3.77-2.3%$4.06+7.8%+196.4%$1.29B$1.62B18.85510Trending NewsAnalyst RevisionMGMMGM Resorts International4.9444 of 5 stars$36.90+7.3%$48.29+30.9%-13.0%$10.04B$17.24B16.4746,000Positive NewsRSIRush Street Interactive2.0411 of 5 stars$14.88-0.1%$15.78+6.0%+68.8%$3.41B$924.08M186.02470Trending NewsAnalyst DowngradeTKOTKO Group2.2389 of 5 stars$175.84-3.4%$168.08-4.4%+59.4%$34.80B$2.80B89.261,300Positive NewsEDREndeavor GroupN/A$30.05+4.2%N/A+9.6%$20.62B$7.11B-14.661,120High Trading VolumeWMGWarner Music Group4.0323 of 5 stars$27.83+2.2%$33.95+22.0%-3.1%$14.51B$6.43B31.996,200 Related Companies and Tools Related Companies Caesars Entertainment Alternatives PENN Entertainment Alternatives Roku Alternatives Wynn Resorts Alternatives fuboTV Alternatives MGM Resorts International Alternatives Rush Street Interactive Alternatives TKO Group Alternatives Endeavor Group Alternatives Warner Music Group Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NASDAQ:DKNG) was last updated on 7/7/2025 by MarketBeat.com Staff From Our PartnersINVESTOR ALERT: Tiny “$3 AI Wonder Stock” on the Verge of Blasting OffRight now, we’re witnessing a monumental shift in the world.Traders Agency | SponsoredPresidential Bombshell: $150T Resource to Be Released as soon as this Summer?Something extraordinary is happening in Washington. 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