TRUE vs. SYNC, JG, KIND, EVER, HSTM, BLND, YALA, VMEO, DSP, and SMWB
Should you be buying TrueCar stock or one of its competitors? The main competitors of TrueCar include Synacor (SYNC), Aurora Mobile (JG), Nextdoor (KIND), EverQuote (EVER), HealthStream (HSTM), Blend Labs (BLND), Yalla Group (YALA), Vimeo (VMEO), Viant Technology (DSP), and Similarweb (SMWB).
TrueCar (NASDAQ:TRUE) and Synacor (NASDAQ:SYNC) are both small-cap computer and technology companies, but which is the superior investment? We will compare the two businesses based on the strength of their media sentiment, dividends, analyst recommendations, valuation, community ranking, institutional ownership, earnings, profitability and risk.
Synacor has lower revenue, but higher earnings than TrueCar.
79.4% of TrueCar shares are held by institutional investors. Comparatively, 26.2% of Synacor shares are held by institutional investors. 3.3% of TrueCar shares are held by insiders. Comparatively, 26.0% of Synacor shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.
In the previous week, TrueCar had 4 more articles in the media than Synacor. MarketBeat recorded 4 mentions for TrueCar and 0 mentions for Synacor. TrueCar's average media sentiment score of 0.24 beat Synacor's score of 0.00 indicating that TrueCar is being referred to more favorably in the media.
TrueCar has a beta of 1.71, meaning that its share price is 71% more volatile than the S&P 500. Comparatively, Synacor has a beta of 0.63, meaning that its share price is 37% less volatile than the S&P 500.
Synacor has a net margin of -14.55% compared to TrueCar's net margin of -22.15%. TrueCar's return on equity of -17.26% beat Synacor's return on equity.
TrueCar received 287 more outperform votes than Synacor when rated by MarketBeat users. However, 62.75% of users gave Synacor an outperform vote while only 59.67% of users gave TrueCar an outperform vote.
TrueCar presently has a consensus price target of $3.50, indicating a potential upside of 18.64%. Given TrueCar's higher probable upside, equities research analysts clearly believe TrueCar is more favorable than Synacor.
Summary
TrueCar beats Synacor on 10 of the 16 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding TRUE and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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