WD-40 (WDFC) Competitors

Central Garden & Pet (NASDAQ:CENTA) and WD-40 (NASDAQ:WDFC) are both mid-cap consumer discretionary companies, but which is the superior business? We will contrast the two businesses based on the strength of their valuation, profitability, dividends, media sentiment, community ranking, risk, institutional ownership, earnings and analyst recommendations.

Does the media refer more to CENTA or WDFC?

In the previous week, WD-40 had 25 more articles in the media than Central Garden & Pet. MarketBeat recorded 35 mentions for WD-40 and 10 mentions for Central Garden & Pet. Central Garden & Pet's average media sentiment score of 0.98 beat WD-40's score of 0.88 indicating that Central Garden & Pet is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Central Garden & Pet	6 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	2 Negative mention(s)	0 Very Negative mention(s)	Positive
WD-40	17 Very Positive mention(s)	0 Positive mention(s)	10 Neutral mention(s)	3 Negative mention(s)	1 Very Negative mention(s)	Positive

Do analysts recommend CENTA or WDFC?

Central Garden & Pet presently has a consensus target price of $41.00, indicating a potential upside of 26.86%. WD-40 has a consensus target price of $301.00, indicating a potential upside of 34.83%. Given WD-40's higher possible upside, analysts plainly believe WD-40 is more favorable than Central Garden & Pet.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Central Garden & Pet	0 Sell rating(s)	2 Hold rating(s)	2 Buy rating(s)	1 Strong Buy rating(s)	2.80
WD-40	0 Sell rating(s)	1 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.50

Is CENTA or WDFC more profitable?

WD-40 has a net margin of 11.78% compared to Central Garden & Pet's net margin of 3.77%. WD-40's return on equity of 31.68% beat Central Garden & Pet's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Central Garden & Pet	3.77%	10.08%	4.38%
WD-40	11.78%	31.68%	15.93%

Does the MarketBeat Community prefer CENTA or WDFC?

WD-40 received 98 more outperform votes than Central Garden & Pet when rated by MarketBeat users. However, 62.59% of users gave Central Garden & Pet an outperform vote while only 53.51% of users gave WD-40 an outperform vote.

Company	Underperform	Outperform
Central Garden & Pet	Outperform Votes 184 62.59%	Underperform Votes 110 37.41%
WD-40	Outperform Votes 282 53.51%	Underperform Votes 245 46.49%

Do institutionals & insiders believe in CENTA or WDFC?

50.8% of Central Garden & Pet shares are held by institutional investors. Comparatively, 91.5% of WD-40 shares are held by institutional investors. 20.3% of Central Garden & Pet shares are held by insiders. Comparatively, 0.8% of WD-40 shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Which has more volatility and risk, CENTA or WDFC?

Central Garden & Pet has a beta of 0.75, indicating that its share price is 25% less volatile than the S&P 500. Comparatively, WD-40 has a beta of 0.03, indicating that its share price is 97% less volatile than the S&P 500.

Which has preferable valuation and earnings, CENTA or WDFC?

Central Garden & Pet has higher revenue and earnings than WD-40. Central Garden & Pet is trading at a lower price-to-earnings ratio than WD-40, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Central Garden & Pet	$3.22B	0.66	$107.98M	$1.82	17.76
WD-40	$610.64M	4.95	$69.64M	$6.27	35.60

Summary

WD-40 beats Central Garden & Pet on 10 of the 19 factors compared between the two stocks.