Discover Financial Services (DFS) Stock Price, News & Analysis

Company Overview

Discover Financial Services, through its subsidiaries, provides digital banking products and services, and payment services in the United States. It operates in two segments, Digital Banking and Payment Services. The Digital Banking segment offers Discover-branded credit cards to individuals; personal loans, home loans, and other consumer lending; and direct-to-consumer deposit products comprising savings accounts, certificates of deposit, money market accounts, IRA certificates of deposit, IRA savings accounts and checking accounts, and sweep accounts. The Payment Services segment operates the PULSE to access automated teller machines, debit, and electronic funds transfer network; and Diners Club International, a payments network that issues Diners Club branded charge cards and/or provides card acceptance services, as well as offers payment transaction processing and settlement services. The company was incorporated in 1960 and is based in Riverwoods, Illinois.

Key Stats

• Today's Range: $155.54 to $161.52
• 50-Day Range: $146.77 to $203.34
• 52-Week Range: $119.95 to $205.76
• Volume: 1.11 million shs
• Average Volume: 1.57 million shs
• Market Capitalization: $40.23 billion
• P/E Ratio: 10.02
• Dividend Yield: 1.75%
• Price Target: $188.40
• Consensus Rating: Hold

Discover Financial Services Stock Analysis - MarketRank™

Discover Financial Services scored higher than 98% of companies evaluated by MarketBeat, and ranked 88th out of 951 stocks in the finance sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 3.2 / 5
• Analyst Rating: Hold

Consensus Rating

Discover Financial Services has received a consensus rating of Hold. The company's average rating score is 2.45, and is based on 5 buy ratings, 6 hold ratings, and no sell ratings.

Amount of Analyst Coverage

Discover Financial Services has been the subject of 5 research reports in the past 90 days, demonstrating strong analyst interest in this stock.

Earnings and Valuation

• Score: 2.5 / 5
• Proj. Earnings Growth: 13.83%

Earnings Growth

Earnings for Discover Financial Services are expected to grow by 13.83% in the coming year, from $13.88 to $15.80 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of Discover Financial Services is 10.02, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 21.40.

Price to Earnings Ratio vs. Sector

The P/E ratio of Discover Financial Services is 10.02, which means that it is trading at a less expensive P/E ratio than the Finance sector average P/E ratio of about 21.55.

Price to Earnings Growth Ratio

Discover Financial Services has a PEG Ratio of 1.51. PEG Ratios above 1 indicate that a company could be overvalued.

Price to Book Value per Share Ratio

Discover Financial Services has a P/B Ratio of 2.24. P/B Ratios below 3 indicates that a company is reasonably valued with respect to its assets and liabilities.

Short Interest

• Score: 5.0 / 5
• Short Interest Level: Healthy

Percentage of Shares Shorted

2.01% of the float of Discover Financial Services has been sold short.

Short Interest Ratio / Days to Cover

Discover Financial Services has a short interest ratio ("days to cover") of 2.3, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in Discover Financial Services has recently decreased by 6.84%, indicating that investor sentiment is improving significantly.

Dividend

• Score: 4.2 / 5
• Dividend Strength: Strong

Dividend Yield

Discover Financial Services pays a meaningful dividend of 1.79%, higher than the bottom 25% of all stocks that pay dividends.

Dividend Growth

Discover Financial Services has been increasing its dividend for 14 years.

Dividend Coverage

The dividend payout ratio of Discover Financial Services is 17.54%. This payout ratio is at a healthy, sustainable level, below 75%.

Dividend Sustainability

Based on earnings estimates, Discover Financial Services will have a dividend payout ratio of 17.72% next year. This indicates that Discover Financial Services will be able to sustain or increase its dividend.

Sustainability and ESG

• Score: 3.9 / 5
• Environmental Score: -0.24

Percentage of Shares Shorted

2.01% of the float of Discover Financial Services has been sold short.

Short Interest Ratio / Days to Cover

Discover Financial Services has a short interest ratio ("days to cover") of 2.3, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in Discover Financial Services has recently decreased by 6.84%, indicating that investor sentiment is improving significantly.

News and Social Media

• Score: 2.8 / 5
• News Sentiment: 0.95

News Sentiment

Discover Financial Services has a news sentiment score of 0.95. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This news sentiment score is similar to the average news sentiment of Finance companies.

News Coverage This Week

MarketBeat has tracked 36 news articles for Discover Financial Services this week, compared to 15 articles on an average week.

Search Interest

7 people have searched for DFS on MarketBeat in the last 30 days. This is an increase of 133% compared to the previous 30 days.

MarketBeat Follows

Only 6 people have added Discover Financial Services to their MarketBeat watchlist in the last 30 days. This is a decrease of -77% compared to the previous 30 days.

Company Ownership

• Score: 1.7 / 5
• Insider Trading: N/A

Insider Buying vs. Insider Selling

In the past three months, Discover Financial Services insiders have not sold or bought any company stock.

Percentage Held by Insiders

Only 0.69% of the stock of Discover Financial Services is held by insiders.

Percentage Held by Institutions

86.94% of the stock of Discover Financial Services is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

DFS Stock Analysis - Frequently Asked Questions

How have DFS shares performed this year?

Discover Financial Services' stock was trading at $173.23 at the beginning of 2025. Since then, DFS shares have decreased by 7.7% and is now trading at $159.9080.
View the best growth stocks for 2025 here.

How were Discover Financial Services' earnings last quarter?

Discover Financial Services (NYSE:DFS) posted its quarterly earnings results on Wednesday, January, 22nd. The financial services provider reported $5.11 EPS for the quarter, topping analysts' consensus estimates of $3.13 by $1.98. Discover Financial Services had a net margin of 17.29% and a trailing twelve-month return on equity of 26.18%.
Read the conference call transcript.

Does Discover Financial Services have any subsidiaries?

Discover Financial Services subsidiaries include these companies: Home Loan Center, Student Loan Corporation, First National Bank Alaska, Diners Club International, DFS Corporate Services LLC, DFS GSD Corp., DFS International Inc., and others.

Who are Discover Financial Services' major shareholders?

Top institutional shareholders of Discover Financial Services include GAMMA Investing LLC (0.31%), Rhumbline Advisers (0.21%), Gateway Investment Advisers LLC (0.08%) and SG Americas Securities LLC (0.07%). Insiders that own company stock include Carlos Minetti, Michael H Moskow, Robert Andrew Eichfeld and John Greene.
View institutional ownership trends.

How do I buy shares of Discover Financial Services?

Shares of DFS stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

What other stocks do shareholders of Discover Financial Services own?

Based on aggregate information from My MarketBeat watchlists, some other companies that Discover Financial Services investors own include NVIDIA (NVDA), Chevron (CVX), Meta Platforms (META), Bristol-Myers Squibb (BMY), Broadcom (AVGO), Salesforce (CRM) and Advanced Micro Devices (AMD).

Company Calendar

• Last Earnings: 1/22/2025
• Record date for 3/6 Dividend: 2/20/2025
• Ex-Dividend for 3/6 Dividend: 2/20/2025
• Dividend Payable: 3/06/2025
• Today: 4/21/2025
• Next Earnings (Estimated): 4/23/2025
• Record date for 6/6 Dividend: 5/23/2025
• Ex-Dividend for 6/6 Dividend: 5/23/2025
• Dividend Payable: 6/06/2025
• Fiscal Year End: 12/31/2025

Industry, Sector and Symbol

• Stock Exchange: NYSE
• Sector: Finance
• Industry: Personal credit institutions
• Sub-Industry: Consumer Finance
• Current Symbol: NYSE:DFS
• CIK: 1393612
• Web: www.discover.com
• Phone: (224) 405-0900
• Fax: 224-405-4993
• Employees: 20,200
• Year Founded: 1985

Price Target and Rating

• Average Stock Price Target: $188.40
• High Stock Price Target: $239.00
• Low Stock Price Target: $119.00
• Potential Upside/Downside: +17.8%
• Consensus Rating: Hold
• Rating Score (0-4): 2.45
• Research Coverage: 11 Analysts

Profitability

• EPS (Most Recent Fiscal Year): $15.96
• Trailing P/E Ratio: 10.02
• Forward P/E Ratio: 11.52
• P/E Growth: 1.51
• Net Income: $4.54 billion
• Net Margins: 17.29%
• Pretax Margin: 25.70%
• Return on Equity: 26.18%
• Return on Assets: 2.72%

Debt

• Debt-to-Equity Ratio: 1.09
• Current Ratio: 1.09
• Quick Ratio: 1.03

Sales & Book Value

• Annual Sales: $17.91 billion
• Price / Sales: 2.25
• Cash Flow: $9.37 per share
• Price / Cash Flow: 17.06
• Book Value: $71.33 per share
• Price / Book: 2.24

Miscellaneous

• Outstanding Shares: 251,605,000
• Free Float: 249,577,000
• Market Cap: $40.23 billion
• Optionable: Optionable
• Beta: 1.20