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Discover Financial Services (DFS) Competitors

Discover Financial Services logo
$169.86 -0.27 (-0.16%)
Closing price 03:58 PM Eastern
Extended Trading
$169.66 -0.20 (-0.12%)
As of 05:30 PM Eastern
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DFS vs. COF, SLM, CACC, NNI, ECPG, PRAA, EZPW, WRLD, GDOT, and RM

Should you be buying Discover Financial Services stock or one of its competitors? The main competitors of Discover Financial Services include Capital One Financial (COF), SLM (SLM), Credit Acceptance (CACC), Nelnet (NNI), Encore Capital Group (ECPG), PRA Group (PRAA), EZCORP (EZPW), World Acceptance (WRLD), Green Dot (GDOT), and Regional Management (RM). These companies are all part of the "consumer finance" industry.

Discover Financial Services vs.

Capital One Financial (NYSE:COF) and Discover Financial Services (NYSE:DFS) are both large-cap finance companies, but which is the superior business? We will contrast the two companies based on the strength of their risk, valuation, institutional ownership, earnings, community ranking, media sentiment, dividends, profitability and analyst recommendations.

Discover Financial Services has a net margin of 17.29% compared to Capital One Financial's net margin of 9.46%. Discover Financial Services' return on equity of 26.18% beat Capital One Financial's return on equity.

Company Net Margins Return on Equity Return on Assets
Capital One Financial9.46% 9.45% 1.17%
Discover Financial Services 17.29%26.18%2.72%

89.8% of Capital One Financial shares are held by institutional investors. Comparatively, 86.9% of Discover Financial Services shares are held by institutional investors. 1.3% of Capital One Financial shares are held by company insiders. Comparatively, 0.7% of Discover Financial Services shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Capital One Financial pays an annual dividend of $2.40 per share and has a dividend yield of 1.3%. Discover Financial Services pays an annual dividend of $2.80 per share and has a dividend yield of 1.6%. Capital One Financial pays out 20.7% of its earnings in the form of a dividend. Discover Financial Services pays out 17.5% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Discover Financial Services has raised its dividend for 14 consecutive years. Discover Financial Services is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Capital One Financial has higher revenue and earnings than Discover Financial Services. Discover Financial Services is trading at a lower price-to-earnings ratio than Capital One Financial, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Capital One Financial$39.11B1.77$4.75B$11.5915.64
Discover Financial Services$17.91B2.39$4.54B$15.9610.67

Capital One Financial currently has a consensus price target of $206.53, suggesting a potential upside of 13.92%. Discover Financial Services has a consensus price target of $192.40, suggesting a potential upside of 13.03%. Given Capital One Financial's stronger consensus rating and higher possible upside, equities analysts clearly believe Capital One Financial is more favorable than Discover Financial Services.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Capital One Financial
0 Sell rating(s)
5 Hold rating(s)
12 Buy rating(s)
2 Strong Buy rating(s)
2.84
Discover Financial Services
0 Sell rating(s)
6 Hold rating(s)
5 Buy rating(s)
0 Strong Buy rating(s)
2.45

Capital One Financial received 2 more outperform votes than Discover Financial Services when rated by MarketBeat users. However, 72.25% of users gave Discover Financial Services an outperform vote while only 64.63% of users gave Capital One Financial an outperform vote.

CompanyUnderperformOutperform
Capital One FinancialOutperform Votes
1283
64.63%
Underperform Votes
702
35.37%
Discover Financial ServicesOutperform Votes
1281
72.25%
Underperform Votes
492
27.75%

In the previous week, Capital One Financial had 15 more articles in the media than Discover Financial Services. MarketBeat recorded 46 mentions for Capital One Financial and 31 mentions for Discover Financial Services. Discover Financial Services' average media sentiment score of 0.89 beat Capital One Financial's score of 0.82 indicating that Discover Financial Services is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Capital One Financial
24 Very Positive mention(s)
2 Positive mention(s)
7 Neutral mention(s)
3 Negative mention(s)
1 Very Negative mention(s)
Positive
Discover Financial Services
20 Very Positive mention(s)
3 Positive mention(s)
5 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Positive

Capital One Financial has a beta of 1.47, meaning that its share price is 47% more volatile than the S&P 500. Comparatively, Discover Financial Services has a beta of 1.45, meaning that its share price is 45% more volatile than the S&P 500.

Summary

Capital One Financial beats Discover Financial Services on 12 of the 22 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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DFS vs. The Competition

MetricDiscover Financial ServicesPersonal credit institutions IndustryFinance SectorNYSE Exchange
Market Cap$42.83B$5.85B$11.43B$19.74B
Dividend Yield1.73%4.29%5.39%3.75%
P/E Ratio10.6722.0722.9634.14
Price / Sales2.3922.8025.8128.93
Price / Cash17.0611.1317.6217.54
Price / Book2.398.282.824.65
Net Income$4.54B$391.67M$1.04B$1.02B
7 Day Performance7.12%8.45%1.90%1.47%
1 Month Performance-9.29%-4.94%496.75%-0.75%
1 Year Performance35.90%22.60%539.19%7.33%

Discover Financial Services Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
DFS
Discover Financial Services
4.8884 of 5 stars
$169.86
-0.2%
$192.40
+13.3%
+35.4%$42.74B$17.91B10.6420,200Gap Up
COF
Capital One Financial
4.7516 of 5 stars
$165.40
-3.8%
$206.67
+25.0%
+28.4%$62.84B$39.11B14.2251,987Analyst Forecast
Options Volume
High Trading Volume
SLM
SLM
4.7517 of 5 stars
$29.18
-0.3%
$31.45
+7.8%
+42.4%$6.15B$1.85B11.021,740Positive News
CACC
Credit Acceptance
1.8977 of 5 stars
$487.39
+1.9%
$440.00
-9.7%
-7.6%$5.86B$2.13B24.542,431Insider Trade
NNI
Nelnet
3.6281 of 5 stars
$114.86
-0.4%
$98.00
-14.7%
+25.2%$4.17B$1.17B37.777,550Positive News
ECPG
Encore Capital Group
4.3117 of 5 stars
$33.79
-1.4%
$62.67
+85.4%
-22.1%$799.12M$1.32B-4.306,900Positive News
PRAA
PRA Group
4.4636 of 5 stars
$19.47
-0.7%
$32.00
+64.4%
-16.6%$769.46M$1.12B10.883,155Positive News
EZPW
EZCORP
3.2303 of 5 stars
$13.85
+2.9%
$17.17
+24.0%
+38.1%$759.64M$1.18B12.027,000News Coverage
WRLD
World Acceptance
2.7334 of 5 stars
$122.28
+0.7%
$10.00
-91.8%
-4.2%$702.74M$515.56M8.543,120Positive News
GDOT
Green Dot
2.5966 of 5 stars
$7.49
-3.3%
$10.33
+38.1%
-12.2%$407.00M$1.72B-7.151,200
RM
Regional Management
4.5993 of 5 stars
$29.90
+0.4%
$35.50
+18.7%
+30.3%$294.27M$513.97M7.191,990Positive News
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This page (NYSE:DFS) was last updated on 3/25/2025 by MarketBeat.com Staff
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