Generac (GNRC) Competitors $163.96 +2.72 (+1.68%) Closing price 03:59 PM EasternExtended Trading$164.50 +0.54 (+0.33%) As of 07:44 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrends GNRC vs. ROK, AYI, ENPH, BDC, FELE, ENS, BRC, POWL, VICR, and AMSCShould you be buying Generac stock or one of its competitors? The main competitors of Generac include Rockwell Automation (ROK), Acuity Brands (AYI), Enphase Energy (ENPH), Belden (BDC), Franklin Electric (FELE), EnerSys (ENS), Brady (BRC), Powell Industries (POWL), Vicor (VICR), and American Superconductor (AMSC). These companies are all part of the "electrical components & equipment" industry. Generac vs. Rockwell Automation Acuity Brands Enphase Energy Belden Franklin Electric EnerSys Brady Powell Industries Vicor American Superconductor Generac (NYSE:GNRC) and Rockwell Automation (NYSE:ROK) are both industrial products companies, but which is the better stock? We will contrast the two companies based on the strength of their dividends, analyst recommendations, institutional ownership, risk, profitability, community ranking, earnings, valuation and media sentiment. Which has more volatility and risk, GNRC or ROK? Generac has a beta of 1.42, indicating that its stock price is 42% more volatile than the S&P 500. Comparatively, Rockwell Automation has a beta of 1.36, indicating that its stock price is 36% more volatile than the S&P 500. Does the media refer more to GNRC or ROK? In the previous week, Rockwell Automation had 8 more articles in the media than Generac. MarketBeat recorded 18 mentions for Rockwell Automation and 10 mentions for Generac. Generac's average media sentiment score of 1.34 beat Rockwell Automation's score of 0.53 indicating that Generac is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Generac 8 Very Positive mention(s) 0 Positive mention(s) 0 Neutral mention(s) 1 Negative mention(s) 0 Very Negative mention(s) Positive Rockwell Automation 6 Very Positive mention(s) 2 Positive mention(s) 4 Neutral mention(s) 3 Negative mention(s) 1 Very Negative mention(s) Positive Which has stronger earnings & valuation, GNRC or ROK? Rockwell Automation has higher revenue and earnings than Generac. Generac is trading at a lower price-to-earnings ratio than Rockwell Automation, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioGenerac$4.02B2.43$203.09M$4.8234.05Rockwell Automation$8.26B3.97$952.50M$8.2835.07 Is GNRC or ROK more profitable? Rockwell Automation has a net margin of 11.53% compared to Generac's net margin of 7.17%. Rockwell Automation's return on equity of 30.42% beat Generac's return on equity.Company Net Margins Return on Equity Return on Assets Generac7.17% 16.70% 7.73% Rockwell Automation 11.53%30.42%9.90% Do analysts recommend GNRC or ROK? Generac presently has a consensus price target of $174.30, suggesting a potential upside of 6.21%. Rockwell Automation has a consensus price target of $304.16, suggesting a potential upside of 4.75%. Given Generac's stronger consensus rating and higher probable upside, equities analysts plainly believe Generac is more favorable than Rockwell Automation.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Generac 1 Sell rating(s) 9 Hold rating(s) 11 Buy rating(s) 0 Strong Buy rating(s) 2.48Rockwell Automation 2 Sell rating(s) 7 Hold rating(s) 10 Buy rating(s) 0 Strong Buy rating(s) 2.42 Do insiders & institutionals have more ownership in GNRC or ROK? 84.0% of Generac shares are held by institutional investors. Comparatively, 75.8% of Rockwell Automation shares are held by institutional investors. 2.9% of Generac shares are held by insiders. Comparatively, 0.7% of Rockwell Automation shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term. Does the MarketBeat Community favor GNRC or ROK? Rockwell Automation received 127 more outperform votes than Generac when rated by MarketBeat users. However, 57.09% of users gave Generac an outperform vote while only 55.15% of users gave Rockwell Automation an outperform vote. CompanyUnderperformOutperformGeneracOutperform Votes49957.09% Underperform Votes37542.91% Rockwell AutomationOutperform Votes62655.15% Underperform Votes50944.85% SummaryRockwell Automation beats Generac on 10 of the 18 factors compared between the two stocks. Get Generac News Delivered to You Automatically Sign up to receive the latest news and ratings for GNRC and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart GNRC vs. The Competition Export to ExcelMetricGeneracMotors & generators IndustryIndustrial SectorNYSE ExchangeMarket Cap$9.77B$8.85B$9.48B$20.04BDividend YieldN/A2.16%2.09%3.61%P/E Ratio34.0622.3521.5341.66Price / Sales2.4315.174.6417.77Price / Cash19.58274.1415.3517.54Price / Book4.303.094.805.85Net Income$203.09M$95.71M$402.95M$1.01B7 Day Performance1.99%0.33%4.10%3.48%1 Month Performance5.03%-0.42%6.30%5.99%1 Year Performance40.49%30.51%41.48%20.49% Generac Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)GNRCGenerac4.2246 of 5 stars$163.96+1.7%$174.30+6.3%+37.9%$9.76B$4.02B34.028,600News CoveragePositive NewsROKRockwell Automation4.8308 of 5 stars$287.06+2.2%$304.16+6.0%-5.4%$32.45B$8.26B34.6727,000AYIAcuity Brands4.3256 of 5 stars$330.700.0%$341.40+3.2%+43.5%$10.24B$3.84B24.3513,200ENPHEnphase Energy4.5766 of 5 stars$63.69+0.3%$95.59+50.1%-38.5%$8.61B$2.29B144.753,157BDCBelden4.1303 of 5 stars$117.35-1.2%$122.75+4.6%+59.9%$4.73B$2.51B27.298,000FELEFranklin Electric4.4978 of 5 stars$98.89+0.8%$101.67+2.8%+4.6%$4.52B$2.07B25.046,400Short Interest ↓Positive NewsENSEnerSys4.047 of 5 stars$98.28+4.2%$117.50+19.6%+0.6%$3.91B$3.58B13.9210,797BRCBrady3.7218 of 5 stars$73.53-0.1%N/A+22.8%$3.51B$1.34B18.075,700Short Interest ↓POWLPowell Industries3.2138 of 5 stars$261.34+1.6%$312.00+19.4%+225.8%$3.15B$1.01B21.263,187Positive NewsGap UpVICRVicor2.3796 of 5 stars$51.54+6.5%$43.00-16.6%+38.8%$2.33B$355.54M107.381,063Gap UpAMSCAmerican Superconductor1.0048 of 5 stars$27.81flat$28.33+1.9%+187.6%$1.10B$145.64M-556.09330Upcoming Earnings Related Companies and Tools Related Companies Rockwell Automation Alternatives Acuity Brands Alternatives Enphase Energy Alternatives Belden Alternatives Franklin Electric Alternatives EnerSys Alternatives Brady Alternatives Powell Industries Alternatives Vicor Alternatives American Superconductor Alternatives Top 10 Stock Comparisons Bank Stocks Artificial Intelligence Stocks Toy Stocks Growth Stocks Airline Stocks Chinese Stocks EV Charging Stocks Defense Stocks Lithium Stocks Pharmaceutical Stocks This page (NYSE:GNRC) was last updated on 1/21/2025 by MarketBeat.com Staff From Our PartnersCollect $7k per month from Tesla’s SECRET dividendTesla doesn't pay a traditional dividend.... But I just discovered a secret backdoor to collect a secret 69...Investors Alley | SponsoredTrump’s Sending THIS Crypto Higher on PurposeDiscover the coin set to explode in 2025! Trump could trigger THIS crypto coin… Crypto 101 Media | SponsoredVladimir Lenin was right…The Magnificent 7 could be in for a world of pain… And the insiders know it. It’s why Jeff Bezos just sold ...Porter & Company | SponsoredMost People Are Dead Wrong.Turn on any financial news outlet at any given moment and within minutes you're guaranteed to see headlines ab...Brownstone Research | SponsoredThis coin could surge during Trump’s first week in office.Juan has never had a losing trade on Bitcoin. And he booked gains of 312% on Chainlink … Now, he says one v...Weiss Ratings | SponsoredElon’s New AI Firm REVEALEDNvidia’s AI chip … the H100 … has been the holy grail of artificial intelligence… Until now. Because Elo...Paradigm Press | SponsoredHas Trump finally met his match?Dylan Jovine predicted the 2008 crash over a year before it happened. Folks who listened to him had the chance...Behind the Markets | SponsoredMust-See: 5-Second Trump PredictionPresident Trump's prediction is about to become a reality... Opening a rare window of opportunity for you t...InvestorPlace | Sponsored Adding Choose a watchlist: Watchlist Adding You have already added five stocks to your watchlist. Upgrade to MarketBeat All Access to add more stocks to your watchlist. Adding Generac Holdings Inc. Please log in to your account or sign up in order to add this asset to your watchlist. Share Generac With A Colleague Link copied to clipboard. Get 30 Days of MarketBeat All Access for Free Sign up for MarketBeat All Access to gain access to MarketBeat's full suite of research tools. Start Your 30-Day Trial MarketBeat All Access Features Best-in-Class Portfolio Monitoring Get personalized stock ideas. Compare portfolio to indices. Check stock news, ratings, SEC filings, and more. Stock Ideas and Recommendations See daily stock ideas from top analysts. Receive short-term trading ideas from MarketBeat. Identify trending stocks on social media. Advanced Stock Screeners and Research Tools Use our seven stock screeners to find suitable stocks. Stay informed with MarketBeat's real-time news. Export data to Excel for personal analysis. Sign in to your free account to enjoy these benefits In-depth profiles and analysis for 20,000 public companies. Real-time analyst ratings, insider transactions, earnings data, and more. Our daily ratings and market update email newsletter. Sign in to your free account to enjoy all that MarketBeat has to offer. Sign In Create Account Your Email Address: Email Address Required Your Password: Password Required Log In or Sign in with Facebook Sign in with Google Forgot your password? Your Email Address: Please enter your email address. Please enter a valid email address Choose a Password: Please enter your password. Your password must be at least 8 characters long and contain at least 1 number, 1 letter, and 1 special character. Create My Account (Free) or Sign in with Facebook Sign in with Google By creating a free account, you agree to our terms of service. This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.