Generac (GNRC) Competitors $137.87 -0.70 (-0.50%) Closing price 03:59 PM EasternExtended Trading$138.06 +0.19 (+0.14%) As of 07:57 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrends GNRC vs. ROK, AYI, ENPH, BDC, FELE, ENS, BRC, POWL, VICR, and AMSCShould you be buying Generac stock or one of its competitors? The main competitors of Generac include Rockwell Automation (ROK), Acuity Brands (AYI), Enphase Energy (ENPH), Belden (BDC), Franklin Electric (FELE), EnerSys (ENS), Brady (BRC), Powell Industries (POWL), Vicor (VICR), and American Superconductor (AMSC). These companies are all part of the "electrical components & equipment" industry. Generac vs. Rockwell Automation Acuity Brands Enphase Energy Belden Franklin Electric EnerSys Brady Powell Industries Vicor American Superconductor Rockwell Automation (NYSE:ROK) and Generac (NYSE:GNRC) are both computer and technology companies, but which is the superior stock? We will compare the two companies based on the strength of their analyst recommendations, valuation, dividends, media sentiment, institutional ownership, community ranking, profitability, earnings and risk. Which has preferable valuation and earnings, ROK or GNRC? Rockwell Automation has higher revenue and earnings than Generac. Generac is trading at a lower price-to-earnings ratio than Rockwell Automation, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioRockwell Automation$8.09B4.12$952.50M$8.0336.73Generac$4.30B1.91$316.32M$5.4025.53 Do analysts prefer ROK or GNRC? Rockwell Automation presently has a consensus target price of $308.05, suggesting a potential upside of 4.44%. Generac has a consensus target price of $174.00, suggesting a potential upside of 26.20%. Given Generac's stronger consensus rating and higher probable upside, analysts plainly believe Generac is more favorable than Rockwell Automation.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Rockwell Automation 3 Sell rating(s) 8 Hold rating(s) 9 Buy rating(s) 0 Strong Buy rating(s) 2.30Generac 1 Sell rating(s) 9 Hold rating(s) 11 Buy rating(s) 0 Strong Buy rating(s) 2.48 Does the media refer more to ROK or GNRC? In the previous week, Generac had 8 more articles in the media than Rockwell Automation. MarketBeat recorded 31 mentions for Generac and 23 mentions for Rockwell Automation. Rockwell Automation's average media sentiment score of 1.17 beat Generac's score of 0.24 indicating that Rockwell Automation is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Rockwell Automation 21 Very Positive mention(s) 0 Positive mention(s) 2 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Generac 11 Very Positive mention(s) 1 Positive mention(s) 6 Neutral mention(s) 3 Negative mention(s) 0 Very Negative mention(s) Neutral Which has more volatility and risk, ROK or GNRC? Rockwell Automation has a beta of 1.35, indicating that its share price is 35% more volatile than the S&P 500. Comparatively, Generac has a beta of 1.42, indicating that its share price is 42% more volatile than the S&P 500. Does the MarketBeat Community favor ROK or GNRC? Rockwell Automation received 127 more outperform votes than Generac when rated by MarketBeat users. However, 57.21% of users gave Generac an outperform vote while only 55.21% of users gave Rockwell Automation an outperform vote. CompanyUnderperformOutperformRockwell AutomationOutperform Votes63155.21% Underperform Votes51244.79% GeneracOutperform Votes50457.21% Underperform Votes37742.79% Do institutionals and insiders hold more shares of ROK or GNRC? 75.8% of Rockwell Automation shares are owned by institutional investors. Comparatively, 84.0% of Generac shares are owned by institutional investors. 0.7% of Rockwell Automation shares are owned by insiders. Comparatively, 2.9% of Generac shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term. Is ROK or GNRC more profitable? Rockwell Automation has a net margin of 11.38% compared to Generac's net margin of 7.36%. Rockwell Automation's return on equity of 30.17% beat Generac's return on equity.Company Net Margins Return on Equity Return on Assets Rockwell Automation11.38% 30.17% 9.75% Generac 7.36%18.17%8.54% SummaryRockwell Automation beats Generac on 10 of the 18 factors compared between the two stocks. Get Generac News Delivered to You Automatically Sign up to receive the latest news and ratings for GNRC and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart GNRC vs. The Competition Export to ExcelMetricGeneracMotors & generators IndustryIndustrial SectorNYSE ExchangeMarket Cap$8.20B$8.77B$9.05B$20.05BDividend YieldN/A2.15%2.09%3.65%P/E Ratio25.5370.1316.7834.88Price / Sales1.9110.144.1315.71Price / Cash13.81308.1722.2520.85Price / Book3.282.854.494.92Net Income$316.32M$109.86M$424.79M$1.02B7 Day Performance-6.08%-2.17%-2.80%-1.05%1 Month Performance-15.91%-7.94%-5.92%-1.39%1 Year Performance21.35%19.14%29.11%13.93% Generac Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)GNRCGenerac4.6358 of 5 stars$137.87-0.5%$174.00+26.2%+21.1%$8.20B$4.30B25.538,600ROKRockwell Automation4.8999 of 5 stars$294.81-1.3%$308.05+4.5%+11.2%$33.32B$8.26B35.6127,000Ex-DividendAYIAcuity Brands4.0906 of 5 stars$329.51+1.3%$341.40+3.6%+33.8%$10.20B$3.86B24.2613,200Analyst UpgradeNews CoverageENPHEnphase Energy4.6124 of 5 stars$63.94+2.2%$90.42+41.4%-48.1%$8.64B$1.33B86.413,157BDCBelden4.5115 of 5 stars$114.69+0.3%$130.25+13.6%+41.3%$4.63B$2.46B23.848,000Positive NewsFELEFranklin Electric4.0977 of 5 stars$99.98-0.9%$101.67+1.7%+6.9%$4.57B$2.07B25.316,400Earnings ReportShort Interest ↓Analyst RevisionENSEnerSys4.1355 of 5 stars$99.07-2.9%$117.50+18.6%+13.2%$3.91B$3.58B12.2610,797BRCBrady2.2081 of 5 stars$73.42-0.3%N/A+18.8%$3.51B$1.39B18.045,700Earnings ReportUpcoming EarningsGap DownPOWLPowell Industries4.219 of 5 stars$213.38-0.4%$312.00+46.2%+25.5%$2.57B$1.01B16.203,187VICRVicor1.9146 of 5 stars$50.12+0.6%$43.00-14.2%+9.9%$2.26B$405.06M104.421,063Earnings ReportAnalyst ForecastNews CoverageGap UpAMSCAmerican Superconductor2.8346 of 5 stars$31.16-1.7%$33.67+8.0%+117.3%$1.23B$145.64M445.21330Positive News Related Companies and Tools Related Companies Rockwell Automation Alternatives Acuity Brands Alternatives Enphase Energy Alternatives Belden Alternatives Franklin Electric Alternatives EnerSys Alternatives Brady Alternatives Powell Industries Alternatives Vicor Alternatives American Superconductor Alternatives Top 10 Stock Comparisons Bank Stocks Artificial Intelligence Stocks Toy Stocks Growth Stocks Airline Stocks Chinese Stocks EV Charging Stocks Defense Stocks Lithium Stocks Pharmaceutical Stocks This page (NYSE:GNRC) was last updated on 2/21/2025 by MarketBeat.com Staff From Our PartnersCollect $7k per month from Tesla’s SECRET dividendTesla doesn't pay a traditional dividend.... 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