ServiceNow (NOW) Competitors

ServiceNow (NYSE:NOW) and Oracle (NYSE:ORCL) are both large-cap computer and technology companies, but which is the better business? We will contrast the two businesses based on the strength of their community ranking, risk, media sentiment, valuation, dividends, institutional ownership, analyst recommendations, earnings and profitability.

Do analysts recommend NOW or ORCL?

ServiceNow currently has a consensus target price of $1,100.31, indicating a potential upside of 26.99%. Oracle has a consensus target price of $179.20, indicating a potential upside of 16.02%. Given ServiceNow's stronger consensus rating and higher possible upside, equities analysts plainly believe ServiceNow is more favorable than Oracle.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
ServiceNow	1 Sell rating(s)	3 Hold rating(s)	27 Buy rating(s)	0 Strong Buy rating(s)	2.84
Oracle	0 Sell rating(s)	12 Hold rating(s)	15 Buy rating(s)	1 Strong Buy rating(s)	2.61

Does the media prefer NOW or ORCL?

In the previous week, Oracle had 80 more articles in the media than ServiceNow. MarketBeat recorded 148 mentions for Oracle and 68 mentions for ServiceNow. ServiceNow's average media sentiment score of 1.14 beat Oracle's score of 0.84 indicating that ServiceNow is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
ServiceNow	51 Very Positive mention(s)	4 Positive mention(s)	6 Neutral mention(s)	4 Negative mention(s)	1 Very Negative mention(s)	Positive
Oracle	75 Very Positive mention(s)	18 Positive mention(s)	41 Neutral mention(s)	9 Negative mention(s)	4 Very Negative mention(s)	Positive

Does the MarketBeat Community favor NOW or ORCL?

Oracle received 737 more outperform votes than ServiceNow when rated by MarketBeat users. However, 75.26% of users gave ServiceNow an outperform vote while only 69.68% of users gave Oracle an outperform vote.

Company	Underperform	Outperform
ServiceNow	Outperform Votes 1396 75.26%	Underperform Votes 459 24.74%
Oracle	Outperform Votes 2133 69.68%	Underperform Votes 928 30.32%

Is NOW or ORCL more profitable?

Oracle has a net margin of 21.16% compared to ServiceNow's net margin of 12.97%. Oracle's return on equity of 133.25% beat ServiceNow's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
ServiceNow	12.97%	17.11%	8.18%
Oracle	21.16%	133.25%	9.55%

Do insiders and institutionals hold more shares of NOW or ORCL?

87.2% of ServiceNow shares are held by institutional investors. Comparatively, 42.4% of Oracle shares are held by institutional investors. 0.3% of ServiceNow shares are held by company insiders. Comparatively, 42.2% of Oracle shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

Which has stronger valuation & earnings, NOW or ORCL?

Oracle has higher revenue and earnings than ServiceNow. Oracle is trading at a lower price-to-earnings ratio than ServiceNow, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
ServiceNow	$10.98B	16.25	$1.43B	$6.83	126.86
Oracle	$55.78B	7.74	$10.47B	$4.26	36.26

Which has more volatility and risk, NOW or ORCL?

ServiceNow has a beta of 1.03, suggesting that its stock price is 3% more volatile than the S&P 500. Comparatively, Oracle has a beta of 1.07, suggesting that its stock price is 7% more volatile than the S&P 500.

Summary

Oracle beats ServiceNow on 10 of the 19 factors compared between the two stocks.