Rocket Companies (RKT) Competitors

Citigroup (NYSE:C) and Rocket Companies (NYSE:RKT) are both large-cap finance companies, but which is the better stock? We will compare the two businesses based on the strength of their institutional ownership, risk, media sentiment, valuation, earnings, community ranking, analyst recommendations, profitability and dividends.

Is C or RKT more profitable?

Citigroup has a net margin of 7.43% compared to Rocket Companies' net margin of -0.38%. Citigroup's return on equity of 6.62% beat Rocket Companies' return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Citigroup	7.43%	6.62%	0.53%
Rocket Companies	-0.38%	2.86%	1.08%

Does the MarketBeat Community prefer C or RKT?

Rocket Companies received 101 more outperform votes than Citigroup when rated by MarketBeat users. Likewise, 62.58% of users gave Rocket Companies an outperform vote while only 39.89% of users gave Citigroup an outperform vote.

Company	Underperform	Outperform
Citigroup	Outperform Votes 292 39.89%	Underperform Votes 440 60.11%
Rocket Companies	Outperform Votes 393 62.58%	Underperform Votes 235 37.42%

Which has more risk and volatility, C or RKT?

Citigroup has a beta of 1.29, meaning that its share price is 29% more volatile than the S&P 500. Comparatively, Rocket Companies has a beta of 2.35, meaning that its share price is 135% more volatile than the S&P 500.

Is C or RKT a better dividend stock?

Citigroup pays an annual dividend of $2.24 per share and has a dividend yield of 3.5%. Rocket Companies pays an annual dividend of $1.2820 per share and has a dividend yield of 10.1%. Citigroup pays out 37.6% of its earnings in the form of a dividend. Rocket Companies pays out 801.2% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future.

Do analysts recommend C or RKT?

Citigroup currently has a consensus target price of $84.54, indicating a potential upside of 30.84%. Rocket Companies has a consensus target price of $14.25, indicating a potential upside of 12.19%. Given Citigroup's stronger consensus rating and higher possible upside, equities research analysts plainly believe Citigroup is more favorable than Rocket Companies.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Citigroup	0 Sell rating(s)	3 Hold rating(s)	11 Buy rating(s)	0 Strong Buy rating(s)	2.79
Rocket Companies	2 Sell rating(s)	9 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	1.92

Which has better valuation & earnings, C or RKT?

Citigroup has higher revenue and earnings than Rocket Companies. Citigroup is trading at a lower price-to-earnings ratio than Rocket Companies, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Citigroup	$81.09B	1.50	$12.68B	$5.95	10.86
Rocket Companies	$4.93B	5.14	-$15.51M	$0.16	79.39

Do institutionals & insiders hold more shares of C or RKT?

71.7% of Citigroup shares are owned by institutional investors. Comparatively, 4.6% of Rocket Companies shares are owned by institutional investors. 0.1% of Citigroup shares are owned by insiders. Comparatively, 93.1% of Rocket Companies shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.

Does the media favor C or RKT?

In the previous week, Citigroup had 108 more articles in the media than Rocket Companies. MarketBeat recorded 127 mentions for Citigroup and 19 mentions for Rocket Companies. Rocket Companies' average media sentiment score of 0.92 beat Citigroup's score of 0.47 indicating that Rocket Companies is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Citigroup	38 Very Positive mention(s)	21 Positive mention(s)	38 Neutral mention(s)	18 Negative mention(s)	9 Very Negative mention(s)	Neutral
Rocket Companies	7 Very Positive mention(s)	3 Positive mention(s)	7 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Summary

Citigroup beats Rocket Companies on 12 of the 20 factors compared between the two stocks.