J. M. Smucker (SJM) Competitors

Campbell's (NASDAQ:CPB) and J. M. Smucker (NYSE:SJM) are both consumer staples companies, but which is the better stock? We will contrast the two businesses based on the strength of their analyst recommendations, valuation, dividends, media sentiment, risk, profitability, earnings and institutional ownership.

Which has more risk & volatility, CPB or SJM?

Campbell's has a beta of 0.08, meaning that its stock price is 92% less volatile than the S&P 500. Comparatively, J. M. Smucker has a beta of 0.31, meaning that its stock price is 69% less volatile than the S&P 500.

Which has higher earnings and valuation, CPB or SJM?

Campbell's has higher revenue and earnings than J. M. Smucker. J. M. Smucker is trading at a lower price-to-earnings ratio than Campbell's, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Campbell's	$10.23B	0.95	$567M	$1.51	21.53
J. M. Smucker	$8.73B	1.35	-$1.23B	-$11.56	-9.56

Do analysts rate CPB or SJM?

Campbell's currently has a consensus price target of $39.06, suggesting a potential upside of 20.13%. J. M. Smucker has a consensus price target of $117.67, suggesting a potential upside of 6.43%. Given Campbell's' higher probable upside, research analysts clearly believe Campbell's is more favorable than J. M. Smucker.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Campbell's	5 Sell rating(s)	12 Hold rating(s)	3 Buy rating(s)	0 Strong Buy rating(s)	1.90
J. M. Smucker	0 Sell rating(s)	6 Hold rating(s)	7 Buy rating(s)	1 Strong Buy rating(s)	2.64

Is CPB or SJM a better dividend stock?

Campbell's pays an annual dividend of $1.56 per share and has a dividend yield of 4.8%. J. M. Smucker pays an annual dividend of $4.32 per share and has a dividend yield of 3.9%. Campbell's pays out 103.3% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. J. M. Smucker pays out -37.4% of its earnings in the form of a dividend. J. M. Smucker has raised its dividend for 27 consecutive years.

Do insiders and institutionals hold more shares of CPB or SJM?

52.3% of Campbell's shares are held by institutional investors. Comparatively, 81.7% of J. M. Smucker shares are held by institutional investors. 20.2% of Campbell's shares are held by company insiders. Comparatively, 2.2% of J. M. Smucker shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

Is CPB or SJM more profitable?

Campbell's has a net margin of 4.44% compared to J. M. Smucker's net margin of -14.10%. Campbell's' return on equity of 23.22% beat J. M. Smucker's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Campbell's	4.44%	23.22%	5.77%
J. M. Smucker	-14.10%	15.20%	5.65%

Does the media refer more to CPB or SJM?

In the previous week, J. M. Smucker had 14 more articles in the media than Campbell's. MarketBeat recorded 32 mentions for J. M. Smucker and 18 mentions for Campbell's. Campbell's' average media sentiment score of 1.22 beat J. M. Smucker's score of 0.94 indicating that Campbell's is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Campbell's	12 Very Positive mention(s)	0 Positive mention(s)	5 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
J. M. Smucker	17 Very Positive mention(s)	2 Positive mention(s)	13 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Summary

Campbell's beats J. M. Smucker on 11 of the 20 factors compared between the two stocks.